BSAP Occasional Publication: Volume 4 -

8.3 Meat products, processing and marketing
J. G. Disney, G. A. Norman, D. E. Silverside, D. Silvey
Published online by Cambridge University Press:

02 September 2010, pp. 461-467
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The demand for meat is expanding faster than production in many developing countries. Consequently, national and international agencies have devoted considerable effort to increasing livestock production. It is argued in this paper that this concentration on livestock production has perhaps encouraged somewhat less effort to be directed towards the marketing of livestock products. It is suggested that all too often the slaughtering, handling and marketing of livestock products has received too little attention, frequently to the detriment of the project as a whole.

BSAP Occasional Publication