Deliberation often begins with the question ‘What do I want to do?’ rather than a question about what one ought to do. This paper takes that question at face value, as a question about which of one’s desires is strongest, which sometimes guides action. The paper aims to explain which properties of a desire make that desire strong, in the sense of ‘strength’ relevant to this deliberative question. The paper argues that one’s judgment about one wants most will sometimes play a verdictive role, partially determining what the agent most wants, and so making itself true.