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L'Indispensabile Apparenza: Le Prospettive Del Marketing Politico

Review products

Lees-Marshment Jennifer (2001), Political Marketing and British Political Parties, Manchester, Manchester University Press, pp. 250, Isbn 0-7190-6017-6
Newman Bruce I. (a cura di) (1999), Handbook of Political Marketing, Thousand Oaks, CA, Sage, pp. 794, Isbn 0-7619-1109-X
Plasser Fritz , Plasser Gunda (2002), Global Political Campaigning. A Worldwide Analysis of Campaign Professionals and Their Practices, Westport, Praeger, pp. 400, Isbn 0-275-97464-2

Published online by Cambridge University Press:  17 July 2018

Angelo Mellone

Abstract

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Information
Italian Political Science Review / Rivista Italiana di Scienza Politica , Volume 33 , Issue 1 , April 2003 , pp. 145 - 156
Copyright
Copyright © 2003 by Società editrice il Mulino, Bologna 

References

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