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The evolutionary point of view: Rationality is elsewhere
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Published online by Cambridge University Press: 04 February 2010
Abstract
Baron has provided some examples of nonconsequentialism in decision making and describes them as biases; these may be the remnants of the biological origin of decision making. One may argue that decisions are made on the basis not of rationality but affective processes. Behavior follows the trend toward maximizing pleasure. This mechanism might explain apparent nonconsequentialism.
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- Copyright © Cambridge University Press 1996
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