Book contents
- Frontmatter
- Contents
- List of figures
- About the authors
- Foreword
- Acknowledgements
- List of abbreviations
- 1 Introduction
- 2 The impact of globalization
- 3 Adoption trends and analysis by region
- 4 Subscriber needs and expectations
- 5 The wireless value chain
- 6 Global wireless technologies: systems and architectures
- 7 Global wireless technologies: network, access, and software
- 8 Business models and strategies
- 9 Business issues and challenges
- 10 Technology issues and challenges
- 11 Case studies
- 12 Perspectives
- 13 Future of wireless technologies, applications and services
- 14 Conclusions and recommendations
- References and recommended reading
- Index
2 - The impact of globalization
Published online by Cambridge University Press: 06 August 2009
- Frontmatter
- Contents
- List of figures
- About the authors
- Foreword
- Acknowledgements
- List of abbreviations
- 1 Introduction
- 2 The impact of globalization
- 3 Adoption trends and analysis by region
- 4 Subscriber needs and expectations
- 5 The wireless value chain
- 6 Global wireless technologies: systems and architectures
- 7 Global wireless technologies: network, access, and software
- 8 Business models and strategies
- 9 Business issues and challenges
- 10 Technology issues and challenges
- 11 Case studies
- 12 Perspectives
- 13 Future of wireless technologies, applications and services
- 14 Conclusions and recommendations
- References and recommended reading
- Index
Summary
With each passing year, geographical borders between nations appear to be shrinking. The masses might be separated by culture heritage, religious beliefs, or ethnicity, but almost all of the human race has been transformed and touched by the global phenomenon called globalization. In general, globalization refers to the adaptation of business practices and processes to take a business, product, application or service to global markets. It refers to the internationalization and localization of these products and applications, so that they are ready for the global market. As economies continue to become interconnected and interdependent, an event in one corner of the globe can have an effect of much larger magnitude than ever before. One does not have to look far to fathom the ripple effect of world events. The collapse of the Asian financial markets in the mid-1990s or the horrible events of 9/11 in the USA touched the lives of people living far beyond. With trade barriers lifted (most recently in China), products from around the world compete on quality and price in any local market. With the advent of the first wireless technology and then the Internet, physical boundaries have become almost meaningless as far as trade and business are concerned. The European adoption of a common GSM standard for wireless communication fostered the growth in the industry that is unparalleled in recent times.
- Type
- Chapter
- Information
- Wireless Data ServicesTechnologies, Business Models and Global Markets, pp. 12 - 31Publisher: Cambridge University PressPrint publication year: 2003