We use cookies to distinguish you from other users and to provide you with a better experience on our websites. Close this message to accept cookies or find out how to manage your cookie settings.
We use cookies to distinguish you from other users and to provide you with a better experience on our websites. Close this message to accept cookies or find out how to manage your cookie settings.
Published online by Cambridge University Press: 26 June 2020
This chapter is about social networking sites and social media. Bracketing direct and private communication through other modalities (e.g., email, IM, chat/text), the remaining types of communication made possible through social media are examined. This chapter reviews mass-personal communication perspective on social media. This chapter offers three themes to understand social media use: social media as the social news, social media as the archive of self, and social media as bridging social capital. Social news is the idea that we use social media to advertise the events of our lives and read about the lives of others. The archive of self refers to both the searchability and permanence of our digital connections made possible with social media. Theories of social capital were among the first perspectives to develop during the rise of social media, and the value of social media for bridging social capital is examined in this chapter.
To save this book to your Kindle, first ensure [email protected] is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.
Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.
Find out more about the Kindle Personal Document Service.
To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.
To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.
