Book contents
- The Poverty of Strategy
- The Poverty of Strategy
- Copyright page
- Dedication
- Epigraph
- Contents
- Figures
- Table
- Acknowledgements
- Introduction: Strategy as the Basic Question of Organization?
- Part I Authenticity
- Part II The Three Epochs of Strategy
- 4 Technē: Creating Organizational Forms from the Earth
- 5 Technology, Machinery and Giving Over to the General in Strategic Practice
- 6 Strategy as World Picture
- 7 Who or What Is Running Strategy?
- 8 Machine Intelligence and the Rhythms of Predictability
- 9 Strategy No Longer Thinks in Terms of Human Beings
- Part III The Open
- Index
7 - Who or What Is Running Strategy?
from Part II - The Three Epochs of Strategy
Published online by Cambridge University Press: 14 July 2023
- The Poverty of Strategy
- The Poverty of Strategy
- Copyright page
- Dedication
- Epigraph
- Contents
- Figures
- Table
- Acknowledgements
- Introduction: Strategy as the Basic Question of Organization?
- Part I Authenticity
- Part II The Three Epochs of Strategy
- 4 Technē: Creating Organizational Forms from the Earth
- 5 Technology, Machinery and Giving Over to the General in Strategic Practice
- 6 Strategy as World Picture
- 7 Who or What Is Running Strategy?
- 8 Machine Intelligence and the Rhythms of Predictability
- 9 Strategy No Longer Thinks in Terms of Human Beings
- Part III The Open
- Index
Summary
Chapter 7 begins the task of unpacking contemporary information technologies. Taking leave from Soshana Zuboff’s critique of surveillance capitalism, we suggest a further step beyond anthropocentric ideas of control. We discuss how organizational forms such as platforms and systems like Enterprise Resource Planning products, have come to ‘run’ organizations, but in ways that also extend, replace and veil human cognition, in often imperceptibly powerful ways. And yet, these widely connected networks, the computational apparatuses, intelligent algorithms and digital media are fundamentally indifferent to what they ‘replace’. They no longer bring anything near, moreover there is no-one to whom such pictures and things can be brought. Agency, not just human agency, but all agency, is dissipated into brief small blips.
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- The Poverty of StrategyOrganization in the Shadows of Technology, pp. 203 - 243Publisher: Cambridge University PressPrint publication year: 2023