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3 - The Encoding Process for Seasons One and Two of Israeli and Palestinian Sesame Street

from Part I - The Encoding and Production of Israeli and Palestinian Sesame Street

Published online by Cambridge University Press:  08 July 2021

Yael Warshel
Affiliation:
Pennsylvania State University
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Summary

The programs portrayed a utopian world, by resolving “the conflict” through the creation of the separate and newly independent Palestinian Street. Internally to it, they modeled and offered opportunties for the simulation of pro-social inter-“group” contact and friendship, including through targeted behavior change curricular components. This chapter describes the process of producing the series, from the intended encoding, or curriculum design, to the adapted encoding of the curriculum into a screenplay with characters, to the expressed encoding, the ultimate episodes edited together, to their broadcast and evolution over two seasons. The series satisfied the five contact hypothesis “requirements” for successfully reducing prejudice, including by substituting official support recommended for interpersonal encounters with the brand-name appeal of Sesame Workshop, together with Israeli and Palestinian elites’ approval of the series. As discussed in Part II, parents’ trust of the name may have helped boost children’s exposure. For decoding analyses, the author edited together a mock episode featuring the key elements necessary to compare the Palestinian, Jewish Israeli, and Arab/Palestinian Israeli children’s decodings against the producers’ encodings within the context of the Israeli-Palestinian ethno-political and Arab-Israeli multi-state conflicts

Type
Chapter
Information
Experiencing the Israeli-Palestinian Conflict
Children, Peace Communication and Socialization
, pp. 88 - 120
Publisher: Cambridge University Press
Print publication year: 2021

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