Book contents
- Frontmatter
- Contents
- List of Figures
- List of Tables
- List of Cases
- Preface
- Getting Started
- 1 Platforms: Definitions and Typology
- 2 Ratings, Recommendations, and the Use of Big Data
- 3 An Economic Primer on Network Goods
- 4 Growing a Platform
- 5 Platform Pricing
- 6 Platform Design
- The Road Ahead
- Bibliography
- Index
Preface
Published online by Cambridge University Press: 05 October 2021
- Frontmatter
- Contents
- List of Figures
- List of Tables
- List of Cases
- Preface
- Getting Started
- 1 Platforms: Definitions and Typology
- 2 Ratings, Recommendations, and the Use of Big Data
- 3 An Economic Primer on Network Goods
- 4 Growing a Platform
- 5 Platform Pricing
- 6 Platform Design
- The Road Ahead
- Bibliography
- Index
Summary
- Type
- Chapter
- Information
- The Economics of PlatformsConcepts and Strategy, pp. xv - xviiiPublisher: Cambridge University PressPrint publication year: 2021