from Part VII - Contemporary Food-Related Policy Issues
Published online by Cambridge University Press: 28 March 2008
In April 1991, the United States Department of Agriculture (USDA) withdrew from publication its Eating Right Pyramid, a new food guide for the general public. Despite official explanations that the guide required further research, its withdrawal was widely believed to have been prompted by pressure from meat and dairy lobbying groups who objected to the way the Pyramid displayed their products (Burros 1991b; Combs 1991; Sugarman and Gladwell 1991; Nestle 1993a).
This incident focused attention on a continuing political and ethical dilemma in American government: The rights of individuals guaranteed by the First Amendment to the Constitution versus the social good. In this case, the dilemma involved the inherent right of private industries to act in their own economic self-interests versus the best judgments of health authorities as to what constitutes good nutrition for the public. The Pyramid controversy also focused attention on the dual and potentially conflicting USDA mandates to protect U.S. agricultural interests and to issue dietary recommendations to the public (Nestle 1993b).
To address such dilemmas, this chapter reviews the history of dietary guidance and lobbying policies in the United States, describes the principal food lobbies, and presents examples of ways in which they have influenced – or have attempted to influence – federal dietary advice to the public. Finally, it discusses options for correcting improper, sometimes unconscionable, food lobby influence on U.S. nutrition policies.
U.S. Dietary Guidance
From its inception in 1862, the USDA was assigned two roles that have led to the current conflict of interest: to ensure a sufficient and reliable food supply, and to “diffuse among the people of the United States useful information on subjects connected with agriculture in the most general and comprehensive sense of that word” (USDA 1862). In the early 1890s, the USDA began to sponsor research on the relationship between agriculture and human nutrition and to translate new discoveries into advice for consumers. By 1917, the agency had produced at least 30 pamphlets that informed homemakers about the role of specific foods in the diet of children and adults.
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