Sir John Lubbock, who repeated a much misquoted and misunderstood aphorism before quoting Charles Kingsley’s particularisation of it, was among the most widely read pundits of the late nineteenth century. Trained as a banker, with informed interests in medical sciences, an active and reforming Member of Parliament, Fellow of the Royal Society, Principal of the London Working- Men’s College, President of the London Chamber of Commerce and with dozens of other appointments besides, he became perhaps most widely celebrated for his choice of a hundred best books in 1887. By then he had become a public sage. The book in which this paragraph appears was published by Macmillan in 1894. By 1899 it had been reprinted seven times, and was past its forty-eight thousandth copy. For another pundit, Herbert Spencer (also quoted by Lubbock), the all-important knowledge was science – the means to self-preservation, the maintenance of life and health, and the gaining of a livelihood. Amidst much else besides, science was also the means to the interpretation of national life and to the enjoyment of art. For both men, as for most people in Britain, knowledge was embedded in print, and preserved by its use.