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8 - Social Media in Tourism and Hospitality

from Part II - Technologies in Cyber Behavior

Published online by Cambridge University Press:  06 December 2024

By
Benxiang Zeng  and
Rolf Gerritsen
Edited by
Zheng Yan
Zheng Yan
Affiliation:
University at Albany, State University of New York
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Summary

1 Introduction

2 Leading Researchers and Most-Cited Papers

3 Main Research Topics

 3.1 ICT and e-Tourism: R. Law, D. Buhalis and M. Sigala

 3.2 Trustworthiness of Social Media Information and Practical Implications: R. Filieri, F. McLeay, M. Schuckert, X. Liu and S. Park

 3.3 User-Generated Contents: U. Gretzel, K. Ayeh, M-Y. Wu and P. L. Pearce

 3.4 Effectiveness of Social Media Marketing: X. Y. Leung and B. Bai

 3.5 Customer’s Behaviours in Online Social Networks: K. Nusair, F. Okumus, A. Bilgihan and C. Cobanoglu

 3.6 Impacts of Social Media and New Trends: Z. Xiang, A. M. Munar, J. K. S. Jacobsen and J. G. Molz

 3.7 Other Leading Authors and Their Contributions

4 Summary

 4.1 Major Themes and Topics

 4.2 New Trends and Topics

 4.3 Future Directions

 4.4 Research Limitations

 4.5 Recommendations for Early Career Researchers

5 Conclusions

Keywords

e-WOMe-tourismhospitalityleading authorsliteratureresearch progresssocial mediatourismtrustworthinessuser-generated content
Type
Chapter
Information
The Cambridge Handbook of Cyber Behavior , pp. 219 - 248
Publisher: Cambridge University Press
Print publication year: 2023

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