Book contents
- Adventures in Childhood
- Cambridge Intellectual Property and Information Law
- Adventures in Childhood
- Copyright page
- Contents
- Figures
- Acknowledgements
- Abbreviations
- Introduction
- 1 Commercialisation and the Innocent Child
- 2 Books, Toy Books and the Artfulness of Consumption
- 3 Instructions for a Successful Boy
- 4 Animated Properties
- 5 Licensing Gone Wrong
- 6 The Rise of Merchandising Agencies
- 7 Troubles at the British Broadcasting Corporation
- Conclusion: Unsuitable for Children
- Index
- Cambridge Intellectual Property and Information Law
Abbreviations
Published online by Cambridge University Press: 30 June 2022
- Adventures in Childhood
- Cambridge Intellectual Property and Information Law
- Adventures in Childhood
- Copyright page
- Contents
- Figures
- Acknowledgements
- Abbreviations
- Introduction
- 1 Commercialisation and the Innocent Child
- 2 Books, Toy Books and the Artfulness of Consumption
- 3 Instructions for a Successful Boy
- 4 Animated Properties
- 5 Licensing Gone Wrong
- 6 The Rise of Merchandising Agencies
- 7 Troubles at the British Broadcasting Corporation
- Conclusion: Unsuitable for Children
- Index
- Cambridge Intellectual Property and Information Law
Summary

- Type
- Chapter
- Information
- Adventures in ChildhoodIntellectual Property, Imagination and the Business of Play, pp. xv - xviiiPublisher: Cambridge University PressPrint publication year: 2022