Chapter 16 opens by asking readers to identify the elements in their developing demonstrations that are in good shape and those that still need work. The chapter organizes such elements by analogy to a three-legged stool: One leg is a demonstration’s materials; another is a comprehensive plan; the third is the person doing the demonstration. Discussion of materials emphasizes practical considerations such as visual or manipulable items that are exciting, portability, backups, links to core points, and even duct tape. Discussion of plans emphasizes clarity on the demonstration’s goals, knowing how to use the materials, and having a stock of juicy questions; detailed plans make it easier to be flexible in the face of surprises. Discussion of the person emphasizes how people are crucial to cooperative conversations, how they make the materials more interesting and more entertaining, how their questions guide other people’s learning, and how they represent their fields. This chapter’s Closing Worksheet asks readers to write demonstration guidelines modeled in the Worked Example about a demonstration using dinosaurs to compare human language to other forms of communication.

Chapter 18 opens by asking readers to list places in their communities where people go to learn new things. The chapter describes types of places that support public engagement, offers resources for finding specific places or events, and addresses practical considerations. Zoos, libraries, and different types of museums, as well as event-based opportunities such as different types of festivals, are addressed. Suggestions are also given for using one’s own institution. For example, many universities host programs for school-aged children or participate in local events such as cultural celebrations. Practical considerations related to such places and events include timing (once or recurring); registration, rules, and fees; specific space and resources (booth, table, electricity, internet access); audience typical at the venue; and individual and team logistics. The chapter includes resource lists related to these various suggestions. Its Closing Worksheet asks readers to find three places or events where they might take the demonstrations they have developed and to note about each one specifics such as dates and contacts, as well as some of their demonstration’s logistical needs.

In this chapter, we review practical considerations for adaptive trial designs and master protocols. Planning adaptive trial designs and master protocols require resources and time. It is best to plan ahead with key stakeholders with statistical, content, and operational expertise to make the trial possible. Customised education and training plans will likely be required for the vendors, investigators, and other personnel involved in the trial. Critical thinking is needed from the personnel involved to create flexible technology systems and procedures required to execute these clinical trials. During the conduct, it is important to document what happened, maintain a proper firewall, and manage external communications effectively. For long-term platform trials, study adjustments may be unavoidable, but it is important that these adjustments are made before the patients are enrolled into the new study arm.