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1 results

  • 31 - The Imagination Principle in Multimedia Learning

  • from Part VII - Principles Based on Generative Activity in Multimedia Learning
  • Edited by Richard E. Mayer, University of California, Santa Barbara, Logan Fiorella, University of Georgia
  • Book:
    The Cambridge Handbook of Multimedia Learning
    Published online:
    19 November 2021
    Print publication:
    09 December 2021, pp 370-380

  • Summary

    Mental imagery is a generative learning strategy that encourages students to construct a mental representation – a mental image – of the content of a text. Mental images are valuable tools for thinking and learning because they provide a framework for remembering, organizing, and elaborating text information. The research base indicates that mental imagery strategies facilitate not only recall, but also comprehension and transfer performance. An important boundary condition is that students need to receive appropriate instructional support for imagining. Instructional support has been found to consistently improve learning performance across outcome measures for children and adults. Types of support range from training students on how to imagine text content to providing specific instructions on what to imagine, or offering additional material like external pictures.