The liberalisation of religious practice after the fall of the Soviet regime and the support by the Russian state to the Russian Orthodox Church have contributed to the enormous growth of the church economy. Controversies within and without the Church interrogate commercial and gifting practices. The relationship between the expansion of church commerce and the operation of moral boundaries, underlined by critical stances, has been determined by culture and history, with the post-Soviet transformation having played a key role in shaping popular notions of selflessness and profit-seeking. Moreover, as people participate in the church economy they mobilise perceptions of the differential moral valence of gift and commerce in order to communicate concerning the power of the Church, its controversial image, Russia’s social stratification, and to deploy ethics of equity and honesty.
