Mahler's measure of a monic polynomial is equal to the product of modules of its roots which lie outside the unit circle. By classical theorem of Kronecker it is strictly greater than 1 for any polynomial that is not a product of cyclotomic factors. In this case a number of lower bounds of the measure, depending either on the degree of the polynomial or on the number of its non-zero coefficients, has been found. Here is given an improvement of the bound of the latter type previously found by the author, A. Schinzel and W. Lawton.