This article reviews the burgeoning literature on work–life balance and family-friendly policies in European countries, noting the new interdisciplinary dialogue between traditional ‘work’ and ‘family’ disciplines. It examines the findings from interviews with economic actors, suggesting that, while work–life balance and family-friendly policies are an issue everywhere, progress is very uneven. Overall, strong traditional family policies have not contributed to work–life balance, since they are predicated on a traditional male breadwinner model. A combination of strong demand for female labour in the service sector and equal opportunities policies is, however, causing employers and government to address the issue.