Throughout the colonial and postcolonial history of Bougainville (North Solomons Province from 1975 to 2005, Autonomous Region of Bougainville thereafter) people have asserted their sovereignty against the Papua New Guinea (PNG) state in many different ways, from demands for land rights to unilateral declarations of independence. In the 1970s and 1980s, Arawa Bulletin, a community-owned nonprofit magazine, bore accidental witness to many of these struggles for recognition, including a clan’s dispute over public use of its land in 1987 and the outbreak of a secessionist war in 1989. News narratives from this period apply a strategy for attribution of people’s political claims in which provincial government officials are delegated a role as co-narrators of events. In the provincial officials’ narratives, popular sovereignty has two faces—primordial and civil—which only local government can harmonize. The elite model promotes institutional reform but erases alternative modes of political consciousness.

In Peru, Andean indigeneity is often discursively gendered as female. Such a connection between indigeneity and femaleness is invoked in a range of discourses that marginalize the status of Indigenous individuals, and different forms of Indigenous heritage in the country. Yet does this imply that all variations of Indigenous femininity are evaluated and ideologized the same way? This article complicates the semiotic logics and frameworks by which Indigenous female figures have been evaluated and analyzed across different historical moments and ethnographic contexts in Peru. I use the concept of “scale” (Blommaert 2007; Gal and Irvine 2019) to highlight the conflicting and competing ideologized stances and modes of evaluation that compare Indigenous identities, female bodies, and linguistic practices in relation to each other. Through this analysis, I will show that the evaluation of Indigenous female identities is enmeshed in a matrix of competing ideologized scalar regimes, highlighting the need to think about the construction and evaluation of racial and gendered types as shifting across multiple semiotic fields and different ideologized paradigms of evaluation.

We examine the metalinguistic, psychosocial, and identity-related indexical indications of (speaking about) the other, as provided by 36 Santa Marta inhabitants (Blestel 2022). Santa Marta is a city on Colombia’s septentrional coast, populated primarily by individuals of multiracial heritage, descended from Indigenous peoples, African slaves, and Spaniards. We show that the established main axis of differentiation (Gal and Irvine 2019) and associated judgments are adjacent, sometimes very explicitly, to racializing ideologies that more broadly traverse Colombian society as a whole. We maintain that these metapragmatic discourses, far from being anecdotal, indicate semiotic discrimination processes at work in sustaining or even renewing a system of values passed down from the colonial era.

This article examines the effects of commercial digital language technologies on the regimentation of language. Language technologies based on the exploitation of large data sets—from machine translation and automatic text generation to digital voice assistants—are a particular form of human-made sign practice in which traditional language norms interact with the affordances of digital devices and the capitalist interests of those who design them. Such sociotechnological practices construct language hierarchies within the realm of commercially based language technology and can shape both dominant discourses about language in society and epistemologies of language in linguistics. The article focuses on interrelationships between digital language technology and metasemiotic interpretations of language that pertain to multilingualism, language variation, and language prestige. It examines languages as discursive constructs and reviews the role of media technology in shaping language ideology, showing that writing and print have had a crucial impact on modern language concepts. It draws on expert discourse and qualitative interviews with programmers and users and examines ideological effects of digital language technology and the potential epistemological reconfigurations of concepts of language that may emerge as a result.

Communication is necessary work and imagined want in corporations. Using firsthand data from a midsize corporation, this essay discusses the professional practices of corporate communication as a metadiscursive project of proleptically shaping the circulation of representations of the corporation. In corporate work, activities spoken of as “communication” are segmented and ritualized with respect to who the corporation seeks to engage in discursive and semiotic frameworks of participation and which communicative media it employs. The ways in which various communicative scenarios are imagined and framed in the design and use of corporate media are examined, as is the manner in which the boundary of the corporation’s communicative activity is drawn and (re)defined through metapragmatic regimentations of future participatory encounters. The expertise of corporate communication practitioners involves the ability to formulate the corporation as the mediatized center of the groups with which it communicates and to devise messages that target diverse groups as addressees.