Hostname: page-component-586b7cd67f-t7fkt Total loading time: 0 Render date: 2024-11-28T14:29:09.614Z Has data issue: false hasContentIssue false

Screening the Psychological Laboratory: Hugo Münsterberg, Psychotechnics, and the Cinema, 1892–1916

Published online by Cambridge University Press:  09 February 2015

Jeremy Blatter*
Affiliation:
Harvard University E-mail: [email protected]

Argument

According to Hugo Münsterberg, the direct application of experimental psychology to the practical problems of education, law, industry, and art belonged by definition to the domain of psychotechnics. Whether in the form of pedagogical prescription, interrogation technique, hiring practice, or aesthetic principle, the psychotechnical method implied bringing the psychological laboratory to bear on everyday life. There were, however, significant pitfalls to leaving behind the putative purity of the early psychological laboratory in pursuit of technological utility. In the Vocation Bureau, for example, psychological instruments were often deemed too intimidating for a public unfamiliar with the inner workings of experimental science. Similarly, when psychotechnical means were employed by big business in screening job candidates, ethical red flags were raised about this new alliance between science and capital. This tension was particularly evident in Münsterberg's collaboration with the Paramount Pictures Corporation in 1916. In translating psychological tests into short experimental films, Münsterberg not only envisioned a new mass medium for the dissemination of psychotechnics, but a means by which to initiate the masses into the culture of experimental psychology.

Type
Research Article
Copyright
Copyright © Cambridge University Press 2015 

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

References

Ames, Eric. 2005. “The Image of Culture–Or, What Münsterberg Saw in the Movies.” In German Culture in Nineteenth-Century America: Reception, Adaptation, Transformation, edited by Tatlock, Lynne and Erlin, Matt, 2142. Rochester NY: Camden House.Google Scholar
Anon. 1912. “Motion Pictures to Test Auto Drivers.” The Moving Picture World 13, 20 July, p. 250.Google Scholar
Anon. 1913. “Denies Chauffeurs’ Test. Prof. Muensterberg Calls Fake a Story of Auto Experiment.” New York Times, 14 September 14, p. X16.Google Scholar
Anon. 1914a. “Munsterberg to Pick Salesmen by Psychology.” Boston Journal, 7 November, p. 12.Google Scholar
Anon. 1914b. “Uses a Jig Saw Puzzle to Test Job Applicants, Professor Munsterberg Applied Psychological Tests to 35.” Boston Morning Journal, 9 November, p. 12.Google Scholar
Anon. 1916a. “Munsterberg Speaks at Paramount Reception.” Motography, 27 May, p. 1215.Google Scholar
Anon. 1916b. “Teaches Psychology on Screens: Munsterberg is Paramount Editor.” Motography, 26 February, p. 465.Google Scholar
Anon. 1916c. “Munsterberg, Too, Goes in for Movies. Psychologist's Films to Show Us if We Fit Our Jobs.” New York Tribune, 14 February, p. 2.Google Scholar
Anon. 1916d. “Muensterberg in the Movies.” Evening Ledger, 26 February.Google Scholar
Ash, Mitchell G. 2003. “Psychology.” In Cambridge History of Science Volume 7: The Modern Social Sciences, edited by Porter, Theodor M. and Ross, Dorothy, 251274. Cambridge UK: Cambridge University Press.Google Scholar
Baker, David B., and Savickas, Mark L.. 2005. “The History of Vocational Psychology: Antecedents, Origin, and Early Development.” In Handbook of Vocational Psychology, edited by Walsh, W. Bruce and Savickas, Mark L., 1550. Mahwah NJ: Lawrence Erlbaum Associates, Inc. Publishers.Google Scholar
Baritz, Loren. 1960. The Servants of Power: A History of the Use of Social Science in American Industry. Middletown: Wesleyan University Press.Google Scholar
Bergengren, Ralph. 1911. “Psychological Apparatus for Testing Chauffeurs.” Scientific American 105:29, 38.Google Scholar
Bloomfield, Meyer. 1913. “Closing Address.” In Proceedings of the Second National Conference on Vocational Guidance, New York, October 23 to 26, 189–192.Google Scholar
Boring, Edwin G. 1929. A History of Experimental Psychology. New York: D. Appleton–Century Company.Google Scholar
Bowser, Eileen. 1990. The Transformation of Cinema, 1907–1915. New York: Charles Scribner's Sons.Google Scholar
Brain, Robert Michael. 2012. “Self-Projection: Hugo Münsterberg on Empathy and Oscillation in Cinema Spectatorship.” Science in Context 25:329353.Google Scholar
Bridges, James W. 1914. “An Experimental Study of Decision Types and Their Mental Correlates.” Psychological Monographs 17:172.Google Scholar
Bringmann, Wolfgang G., et al. 1980. “The Establishment of Wundt's Laboratory: An Archival and Documentary Study.” In Wundt Studies, edited by Bringmann, Wolfgang and Tweney, Ryan, 123157. Toronto: C. J. Hogrefe.Google Scholar
Brown, Elspeth H. 2005. The Corporate Eye: Photography and the Rationalization of American Commercial Culture, 1884–1929. Baltimore: Johns Hopkins University Press.Google Scholar
Bruce, H. Addington. 1911. “Psychology and Business.” Outlook 99:3236.Google Scholar
Bruce, H. Addington. 1913. “Choosing a Career.” Metropolitan (July):42–44.Google Scholar
Bruno, Giuliana. 2009. “Film, Aesthetics, Science: Hugo Münsterberg's Laboratory of Moving Images.” Grey Room 36:88113.Google Scholar
Burnett, Charles T. 1906. “The Estimation of Number.” Harvard Psychological Studies 2:349404.Google Scholar
Burnham, John C. 1987. How Superstition Won and Science Lost: Popularizing Science and Health in the United States. New Brunswick: Rutgers University Press.Google Scholar
Burnham, John C. 1988. Paths into American Culture: Psychology, Medicine, and Morals. Philadelphia: Temple University Press.Google Scholar
Burnham, John C. 2009. Accident Prone: A History of Technology, Psychology, and Misfits of the Machine Age. Chicago: University of Chicago Press.Google Scholar
Burtt, Harold E. 1917. “Professor Münsterberg's Vocational Tests.” Journal of Applied Psychology 1:202213.Google Scholar
Camfield, Thomas. 1973. “The Professionalization of American Psychology, 18701917.” Journal of the History of the Behavioral Sciences 9:6675.Google Scholar
Canales, Jimena. 2001. “Exit the Frog, Enter the Human: Physiology and Experimental Psychology in Nineteenth-Century Astronomy.” British Journal for the History of Science 34:173197.Google Scholar
Capshew, James H. 1992. “Psychologists on Site: A Reconnaissance of the Historiography of the Laboratory.” American Psychologist (February):132–142.CrossRefGoogle Scholar
Capshew, James H. 1999. Psychologists on the March: Science, Practice, and Professional Identity in America, 1929–1969. Cambridge UK: Cambridge University Press.Google Scholar
Carroll, Noël. 1988. “Film/Mind Analogies: The Case of Hugo Munsterberg.” Journal of Aesthetic and Art Criticism 46:489499.Google Scholar
Carson, John. 1993. “Army Alpha, Army Brass, and the Search for Army Intelligence.” Isis 84:278309.Google Scholar
Cartwright, Lisa. 2011. “The Hands of the Projectionist.” Science in Context 24:443464CrossRefGoogle ScholarPubMed
Child, Richard Washburn. 1915. “The Man-Screen.” Cosmopolitan Magazine 58:647649.Google Scholar
Colapietro, Vincent. 2000. “Let's All Go to the Movies: Two Thumbs up for Hugo Münsterberg's ‘The Photoplay.’“ Transactions of the Charles S. Peirce Society 36:477501.Google Scholar
Coon, Deborah J. 1992. “Testing the Limits of Sense and Science: American Experimental Psychologists Combat Spiritualism, 1880–1920.” American Psychologist 47:143151.Google Scholar
Coon, Deborah. 1993. “Standardizing the Subject: Experimental Psychologists, Instrospection, and the Quest for a Technoscientific Ideal.” Technology and Culture 34:757783.Google Scholar
Curtis, Scott. 1996. “‘Like a Hailstorm on the Nerves of Modern Man’: Cinema, Legibility, and the Body in Germany, 1895–1914.” Ph.D. diss., University of Iowa.Google Scholar
Curtis, Scott. 2011. “‘Tangible as Tissue’: Arnold Gesell, Infant Behavior, and Film Analysis.” Science in Context 24:417442.Google Scholar
Danziger, Kurt. 1980. “The History of Introspection Reconsidered.” Journal of the History of the Behavioral Sciences 16:241262.Google Scholar
Danziger, Kurt. 1990. Constructing the Subject: Historical Origins of Psychological Research. Cambridge UK: Cambridge University Press.CrossRefGoogle Scholar
Daston, Lorraine, and Galison, Peter. 2007. Objectivity. New York: Zone Books.Google Scholar
Davis, Robert C. 1970. “The Brass Age of Psychology.” Technology and Culture 11:604612.Google Scholar
Feingold, Gustave A. 1915. “Recognition and Discrimination.” Psychological Monographs 18:1128.Google Scholar
Fielding, Raymond. 1970. “Hale's Tours: Ultrarealism in the Pre-1910 Motion Picture.” Cinema Journal 10:3447.Google Scholar
Forman, Paul. 2007. “The Primacy of Science in Modernity, of Technology in Postmodernity, and of Ideology in the History of Technology.” History and Technology 23 (March/June):1152.Google Scholar
Fredericksen, Donald. 1977. The Aesthetic of Isolation in Film Theory: Hugo Münsterberg. North Stratford NH: Ayer Publishing.Google Scholar
Friedman, Walter A. 2004. The Birth of a Salesman: The Transformation of Selling in America. Cambridge MA: Harvard University Press.Google Scholar
Gerstner, David A. 2006. Manly Arts: Masculinity in Early American Cinema. Durham: Duke University Press.Google Scholar
Griffith, Richard. 1970. “Foreword.” In The Film: A Psychological Study, by Münsterberg, Hugo, v-xv. Mineola: Dover Publications.Google Scholar
Gundlach, Horst. 2007. “What Is a Psychological Instrument?” In Psychology's Territories: Historical and Contemporary Perspectives from Different Disciplines, edited by Ash, Mitchell and Sturm, Thomas, 195224. Mahwah NJ: Lawrence Erlbaum Associates Publishers.Google Scholar
Hale, Matthew. 1980. Human Science and Social Order: Hugo Münsterberg and the Origins of Applied Psychology. Philadelphia: Temple University Press.Google Scholar
Hansen, Miriam. 1991. From Babel to Babylon: Spectatorship in American Silent Film. Cambridge MA: Harvard University Press.Google Scholar
James, William. 1890. The Principles of Psychology, Vol. 1. New York: Henry Holt and Company.Google Scholar
Kevles, Daniel J. 1968. “Testing the Army's Intelligence: Psychologists and the Military in World War I.” Journal of American History 55:565581.CrossRefGoogle Scholar
Kittler, Friedrich. 1999. Gramophone, Film, Typewriter. Palo Alto: Stanford University Press.Google Scholar
Krows, Arhur Edwin. 1941. “Motion Pictures–Not for Theaters.” Educational Screen 19:107109.Google Scholar
Kuklick, Bruce. 1977. The Rise of American Philosophy: Cambridge, Massachusetts, 1860–1930. New Haven: Yale University Press.Google Scholar
Kusch, Martin. 1999. Psychological Knowledge: A Social History and Philosophy. London: Routledge.Google Scholar
Lamiell, James T. 2003. Beyond Individual and Group Difference: Human Individuality, Scientific Psychology and William Stern's Critical Personalism. Thousand Oaks: Sage Publications.Google Scholar
Landecker, Hannah. 2006. “Microcinematography and the History of Science and Film.” Isis 97:121132.Google Scholar
Landy, Frank J. 1992. “Hugo Münsterberg: Victim or Visionary?Journal of Applied Psychology 77:787802.Google Scholar
Langdale, Allan. 2002. “Editor's Introduction: S(t)imulation of Mind: The Film Theory of Hugo Münsterberg.” In Hugo Münsterberg on Film. The Photoplay: A Psychological Study and Other Writings, edited by Langdale, Allan, 141. London and New York: Routledge.Google Scholar
Lanzoni, Susan. 2012. “Empathy in Translation: Movement and Image in the Psychological Laboratory.” Science in Context 25:301327.Google Scholar
Malin, Brenton J. 2009. “Mediating Emotion: Technology, Social Science, and Emotion in the Payne Fund Motion-Picture Studies.” Technology and Culture 50:366390.Google Scholar
Mancini, Elaine. 1983. “Theory and Practice: Hugo Münsterberg and the Early Films of D. W. Griffith.” New Orleans Review 10:154160.Google Scholar
Mason, Gregory. 1914. “Teaching by the Movies.” The Outlook 107:963970.Google Scholar
McComas, Henry Clay. 1911. “Some Types of Attention.” Psychological Monographs 13:158.Google Scholar
Meskill, David. 2010. Optimizing the German Workforce: Labor Administration from Bismarck to the Economic Miracle. New York: Berghahn Books.Google Scholar
Morawski, Jill G, ed. 1988. The Rise of Experimentation in American Psychology. New Haven: Yale University Press.Google Scholar
Morawski, Jill. 2007. “Scientific Selves: Discerning the Subject and the Experimenter in Experimental Psychology in the United States, 1900–1935. In Psychology's Territories: Historical and Contemporary Perspectives from Different Disciplines, edited by Ash, Mitchell and Sturm, Thomas, 129148. Mahwah NJ: Lawrence Erlbaum Associates Publishers.Google Scholar
Moskowitz, Merle J. 1977. “Hugo Münsterberg: A Study in the History of Applied Psychology.” American Psychologist 32:824842.CrossRefGoogle Scholar
Münsterberg, Hugo. 1893The New Psychology, and Harvard's Equipment for Teaching It.” Harvard Graduates’ Magazine 1:201209.Google Scholar
Münsterberg, Hugo. 1895. “The New Psychology.” Journal of Education 41:332333.Google Scholar
Münsterberg, Hugo. 1908. On the Witness Stand: Essays on Psychology and Crime. New York: McClure Company.Google Scholar
Münsterberg, Hugo. 1909. “The Psychological Laboratory.” In Reports of the President and the Treasurer of Harvard College 1907–08, 259–260. Cambridge: Harvard University Press.Google Scholar
Münsterberg, Hugo. 1910. “Finding a Life Work.” McClure's Magazine 24:398403.Google Scholar
Münsterberg, Hugo. 1912a. Vocation and Learning. St. Louis: Peoples University.Google Scholar
Münsterberg, Hugo. 1912b. “Experimental psychology und Berufswahl.” Zeitschrift für Pädagogsische Psychologie und experimentelle Pädagogik 13:17.Google Scholar
Münsterberg, Hugo. 1913a. Psychology and Industrial Efficiency. Boston: Houghton Mifflin Company.Google Scholar
Münsterberg, Hugo. 1913b. “Mending Misfits in the World Workshops,” The Sun, 9 March, sec. 5, p. 2.Google Scholar
Münsterberg, Hugo. 1914a. Grundzüge der Psychotechnik. Leipzig: Barth.Google Scholar
Münsterberg, Hugo. 1914b. Psychology General and Applied. New York: D. Appleton and Company.Google Scholar
Münsterberg, Hugo. 1915a. “Why We Go to the ‘Movies.’Cosmopolitan 60 (December 15):2232.Google Scholar
Münsterberg, Hugo. 1915b. Business Psychology. Chicago: La Salle Extension University.Google Scholar
Münsterberg, Hugo. 1916a. The Photoplay: A Psychological Study. New York: D. Appleton and Company.Google Scholar
Münsterberg, Hugo. 1917. “Twenty-Five Years in America: The First Chapter of an Unfinished Autobiography.” Century 94:3448.Google Scholar
Napoli, Donald S. 1981. Architects of Adjustment: The History of the Psychological Profession in the United States. Port Washington: Kennikate Press.Google Scholar
Noble, David. 1979. America by Design: Science, Technology, and the Rise of Corporate Capitalism. New York: Alfred A. Knopf.Google Scholar
O’Donnell, John. 1985. The Origins of Behaviorism. New York: New York University Press.Google Scholar
Parsons, Frank. 1909. Choosing a Vocation. Boston and New York: Houghton Mifflin Company.Google Scholar
Pegge, Denis C. 1949. “Another Forgotten Critic.” Sight and Sound 18:7880.Google Scholar
Pettit, Michael J. 2007. “The Unwary Purchaser: Consumer Psychology and the Regulation of Commerce in America.” Journal of the History of the Behavioral Sciences 43:379399.Google Scholar
Popplestone, John A., and McPherson, Marion White. 1984. “Pioneer Psychology Laboratories in Clinical Settings.” In Explorations of Psychology in the United States, edited by Brožek, Josef, 196272. London: Bucknell University Press.Google Scholar
Reed, James. 1990. “Robert Yerkes and the Mental Testing Movement.” In Psychological Testing and American Society, 1890–1930, edited by Sokal, Michael, 7594. New Brunswick: Rutgers University Press.Google Scholar
Ricker, Charles Sherwood. 1910. “Psychology and the Chauffeur.” Harvard Illustrated Magazine 11:185188.Google Scholar
Rose, Nikolas. 1998. Inventing Our Selves: Psychology, Power, and Personhood. Cambridge: Cambridge University Press.Google Scholar
Schaffer, Simon. 1988. “Astronomers Mark Time: Discipline and the Personal Equation.” Science in Context 2:115145.Google Scholar
Schmidgen, Henning. 2003. “Time and Noise: The Stable Surroundings of Reaction Time Experiments, 1860–1890.” Studies in History and Philosophy of Biological and Biomedical Sciences 34:237275.Google Scholar
Schmidgen, Henning. 2010. “Münsterberg's Photoplays: Instruments and Models at Freiburg and Harvard (1891–1893).” The Virtual Laboratory (ISSN ). Online publication: http://vlp.mpiwg-berlin.mpg.de/references?id=art71, last accessed December 13, 2012.Google Scholar
Schweinitz, Jörg. 1996. “Psychotechnik, idealistische Ästhetik und der Film als mental strukturierter Wahrnehmungsraum: Die Filmtheorie von Hugo Münsterberg.” In Hugo Münsterberg, Das Lichtspiel: Eine psychologische Studie (1916) und andere Schriften zum Kino, edited by Schweinitz, Jörg, 926. Vienna: Synema.Google Scholar
Schweintiz, Jörg. 2006. “The Aesthetic Idealist as Efficiency Engineer: Hugo Münsterberg's Theories of Perception, Psychotechnics and Cinema.” In Film 1900: Technology, Perception, Culture, edited by Ligensa, Annemone and Kreimeier, Klaus, 7786. New Barnet UK: John Libbey.Google Scholar
Sokal, Michael, ed. 1990. Psychological Testing and American Society, 1890–1930. New Brunswick: Rutgers University Press.Google Scholar
Spillmann, Jutta, and Spillmann, Lothar. 1993. “The Rise and Fall of Hugo Münsterberg.” Journal of the History of Behavioral Sciences 29:322338.Google Scholar
Timberg, Bernard M. 1980. “E = MC2 and the Birth of Film.” Texas Studies in Literature and Language 22:263285.Google Scholar
Stern, William. 1903a. “Angewandte Psychologie.” Beiträge zur Psychologie der Aussage 1:445.Google Scholar
Stern, William. 1903b. “Aussagestudium.” Beiträge zur Psychologie der Aussage 1:4678.Google Scholar
van Strien, Pieter J. 1998. “Early Applied Psychology between Essentialism and Pragmatism: The Dynamics of Theory, Tools, and Clients.” History of Psychology 1:205234.Google Scholar
von Mayrhauser, Richard T. 1990. “The Manager, the Medic, and the Mediator: The Clash of Professional Psychological Styles and the Wartime Origins of Group Mental Testing.” In Psychological Testing in American Society, 1890–1930, edited by Sokal, Michael, 128157. New Brunswick: Rutgers University Press.Google Scholar
Ward, Steven C. 2002. Modernizing the Mind: Psychological Knowledge and the Remaking of Society. Wesport CT: Praeger.Google Scholar
Whipple, Guy Montrose. 1914. Manual of Mental and Physical Tests, Part I: Simpler Processes. Baltimore: Warwick & York.Google Scholar
Wicclair, Mark R. 1978. “Film Theory and Hugo Münsterberg's The Film: A Psychological Study.” Journal of Aesthetic Education 12:3350.Google Scholar
Wiebe, Robert H. 1967. The Search for Order, 1877–1920. New York: Hill and Wang.Google Scholar
Winter, Alison. 2004. “Screening Selves: Sciences of Memory and Identity on Film, 1930–1960.” History of Psychology 7:367401.Google Scholar
Winter, Alison. 2012. Memory: Fragments of a Modern History. Chicago: University of Chicago Press.Google Scholar
Woolley, Helen T. 1913. “The Psychological Laboratory as an Adjunct to a Vocational Bureau.” In Proceedings of the Second National Conference on Vocational Guidance, New York, 1912, October 23–26, 84–88.Google Scholar