This article seeks to contribute to opening up a space of possibility for the state to become something other than a competitive entity in and through a critical (re)problematisation of ‘international competitiveness’ as a governmental problem. In more specific terms, it inquires into how international competitiveness was constituted as such a problem in the first place; how both the meaning of international competitiveness and the terms of the ‘competitiveness problem’ have been transformed by globalisation talk and multilateral efforts at neoliberal global governance; and how the discourse of international competitiveness works to (re)produce the state as a competitive entity on a continuous basis.