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Making an Impression: New Media in the 2008 Presidential Nomination Campaigns

Published online by Cambridge University Press:  08 January 2009

Audrey A. Haynes  and
Brian Pitts
Audrey A. Haynes
Affiliation:
University of Georgia
Brian Pitts
Affiliation:
University of Georgia
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Extract

Just as radio and television revolutionized the presidential election process in earlier decades, today the “new media” are making a significant imprint on how campaigns are conducted by candidates, covered by journalists, and evaluated by the voters. While the same basic goals for campaigns apply, the tools to accomplish these goals have expanded.

Type
Symposium
Information
PS: Political Science & Politics , Volume 42 , Issue 1 , January 2009 , pp. 53 - 58
Copyright
Copyright © American Political Science Association 2009

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