Published online by Cambridge University Press: 30 July 2009
By the early 1930s Edward Hopper was a major figure in the American art scene. As is well known, Hopper made no significant sales of paintings until the exhibition of his watercolors at the Rehn Gallery in 1924, by which time he was forty-four years old. However, his career takeoff in the late 1920s and early 1930s was certainly dramatic, and in 1933 Forbes Watson could describe him as a “collector's favorite.” In 1924 the standard price of Hopper's watercolors was $150, by 1925 it had risen to $200, and in 1928–29, $300–400 was the norm. In 1929 alone he sold at least fourteen drawings. Between 1924 and 1930 he also sold sixteen oils at prices ranging between $400 and $2,500 dollars. In the 1930s he was getting between $1,500 and $3,000 for an oil painting, and from 1934 to 1939 he sold several watercolors at $750 each. If, as Life reported in 1937, his receipts from sales did not usually come near $10,000 per year, he was still doing a lot better than most other artists in the Depression years.
1. Taylor, Francis Henry, “The Romantick Revival of 1930,” Parnassus 2, no. 6 (10 1930): 5CrossRefGoogle Scholar. Taylor is contrasting Hopper with other exhibitors at the Museum of Modern Art's Nineteen Living Americans exhibition.
2. Watson, Forbes, “The Rise of Edward Hopper,” Saturday Review, 11 5, 1933Google Scholar.
3. “Edward Hopper,” Life, 05 3, 1937Google Scholar. The information about Hopper's sales and prices is taken from the “Index of Owners of Paintings, Watercolors and Drawings by Edward Hopper” in the Lloyd Goodrich Papers, Archives of American Art, rolls N624–6. It should be noted that Hopper's net return was less onethird commission to his dealer.
4. Hopper's articles were: “Fine Prints of the Year 1925” [a review], The Arts 9, no. 3 (03 1926)Google Scholar; “John Sloan and the Philadelphians,” The Arts 11, no. 4 (04 1927)Google Scholar; and “Charles Burchfield: American,” The Arts 14, no. 1 (07 1928).Google Scholar
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7. Some exception to the dominant pattern of interpretation is Marling, Karal Ann's excellent article “Early Sunday Morning,” Smithsonian Studies in American Art 2, no. 3 (Fall 1988).Google Scholar
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9. Barr, Alfred H., “Post War Painting in Europe,” Parnassus 3, no. 5 (05 1931): 20–22CrossRefGoogle Scholar. Although Barr associated the term “New Objectivity” with German art in the first place, he saw it as an international trend, also evident in the art of England, France, Italy, and the U.S.S.R. It was “in sort, a revival of realism,” and also “definitely a reaction against the decorative or expressionist distortions of such pre-war innovators as Matisse and Modigliani, or the formal and abstract experiments of the cubists” (p. 21).
10. See Bolger, Doreen, “Hamilton Easter Field and His Contribution to American Modernism,” American Art Journal no. 2 (1988): 100–2Google Scholar; and “Lloyd Goodrich Reminisces: Part I,” Archives of American Art Journal 20, no. 3 (1980): 3–18Google Scholar. Goodrich emphasizes the close connection between The Arts and the project of the Whitney Studio Club (p. 12). In relation to the larger sense of the term “modernism,” it should be noted that in 1929 Vanity Fair advertized itself as the forum of modernism — “that is to say the newest schools of modern thought and art.”
11. The Arts 1, no. 1 (06–07 1921): 39–40Google Scholar; and 2, no.4 (January 1922). This argument for tolerance needs to be set in the context of the Red Scare, Palmer Raids, and Sacco and Vanzetti trial.
12. Others included Archipenko, Benton, Brook, Dasburg, Mordecai Gorelick, Guy Pene du Bois, Picabia, Picasso, Rivera, Sheeler, Stravinsky, and Zorach.
13. Watson, Forbes, “The Academy Attempts to Make Hay,” The Arts 11, no. 4 (04 1927): 194.Google Scholar
14. Watson, Forbes, “The All American Nineteen,” The Arts 16, no. 5 (01 1930): 310Google Scholar. The importance of Watson's support in the advancement of Hopper's reputation should not be underestimated. As well as the articles referred to in notes 2 and 5, and favorable reviews in The Arts, Watson published a collection of plates after his work in The Arts Portfolio Series in 1929. In a letter to him of that year, Hopper, Jo remarked, “We are profoundly grateful to you for all your wonderful kindness in promoting the work of E. Hopper…”Google Scholar (Forbes Watson Papers, Archives of American Art, roll D56, 48–9).
15. Barker, Virgil, “The Month in the Galleries,” The Arts 13, no. 5 (05 1928): 318Google Scholar. Goodrich makes a similar comment on German expressionist painting on show at MOMA in 1931 — see “Exhibitions,” The Arts 17, no. 7 (04 1931): 503–4Google Scholar. In retrospect Goodrich considered, “I was definitely in a conservative trend in my thinking at that time.…” (“Lloyd Goodrich Reminisces,” p. 15).Google Scholar
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26. Goodrich, , “New York Exhibitions,” p. 349Google Scholar; “The Murals of the New School,” The Arts 17, no. 6 (03 1931): 444Google Scholar; “Exhibitions,” The Arts 17, no. 7 (04 1931): 506Google Scholar; and “Paintings of Edward Hopper,” p. 136.Google Scholar
27. Barker, Virgil, “The Search for Americanism,” Magazine of Art 26, no. 2 (02 1934): 51.Google Scholar
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29. Museum of Modern Art, New York, Edward Hopper Retrospective Exhibition (New York: Museum of Modern Art, 1933), p. 9Google Scholar; Helen Appleton Read, “Edward Hopper,” Parnassus 5, no. 6 (11 1933): 8, 10, 30.Google Scholar
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31. Sterne, Katharine Grant, “American vs. European Photography,” Parnassus 4, no. 3 (03 1932): 16CrossRefGoogle Scholar. Cf. “French and American ‘Elevens’ Stage a Sanguine Game,” Art Digest 6, no. 9, (02 1, 1932).Google Scholar
32. His gallery, the Rehn gallery, described itself as a “Specialist in American Paintings,” and in 1931 acted as sole agent for Biddle, Burchfield, Carroll, Chaplin, Dasburg, Kroll, Luks, McFee, Miller, Speicher, and Tucker. Reginald Marsh also showed there.
33. Glassgold, C. Adolph, “The Paintings of Ernest Fiene,” Creative Art 8, no. 4 (04 1931): 259Google Scholar; Read, , “Edward Hopper,” p. 8Google Scholar. Creative Art ran from October, 1927, until May, 1933. Initially it was a supplement to The Studio, becoming independent in April, 1931. It drew on some of the same critics as The Arts and promoted a similar aesthetic line. Parnassus, the journal of the College Art Association, ran from 1929 onward.
34. Hopper, , “Charles Burchfield: American,” p. 7.Google Scholar
35. Glassgold, C. Adolph, “Around the Galleries,” Creative Art 10, no. 3 (03 1932): 229Google Scholar; Bois, du, “American Paintings of Edward Hopper,” p. 33Google Scholar; and Bois, du, “The Palette Knife,” Creative Art 7, no. 3 (09 1930): supplement, p. 33.Google Scholar
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37. Benson, E. M., “The American Scene,” Magazine of Art 27, no. 2 (02 1934): 61Google Scholar. See Marling, , “Early Sunday Morning,”Google Scholar for a convincing account of the relations between Hopper's work and the imagery of the city in contemporary American literature. I am less convinced than she that Hopper's work escaped an effect of nostalgia.
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39. Bois, du, “American Paintings of Edward Hopper,” pp. 190–91Google Scholar. Hopper himself encouraged this kind of interpretation through his “Notes on Painting” in the MOMA retrospective catalogue of 1933.
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41. Audrey McMahon, head of the Federal Art Project in New York, was married to A. Philip McMahon of New York University, editor of Parnassus. It is notable that the populist art criticism of Thomas Craven met a hostile response from such journals. See, for instance, the scathing review of Craven's Men of Art by McMahon, A. Philip, “New Books on Art,” Parnassus 4, no. 5 (05 1934)Google Scholar. This likens the book to a “Huey Long political indictment.” By contrast, the middlebrow Art Digest was favorable; see “Read Mr. Craven,” Art Digest 7, no. 17, (06 1, 1934)Google Scholar. The New Deal intellectuals comprised an elite with a strikingly homogeneous class base, in which professional occupations were massively overrepresented in relative proportion to their numbers in the American population. See Krueger, T. A. and Gidden, W., “The New Deal Intellectual Elite: A Collective Portrait,” in The Rich, the Well Born and the Powerful, ed. Jaher, Frederic Cople (Urbana: University of Illinois Press, 1973).Google Scholar
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48. Benson, Gertrude, “Art and Social Theories,” Creative Art 12, no. 3 (03 1933).Google Scholar
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50. Juliana Force specifically identified the Whitney Museum with the “American Renaissance” in a radio interview of 1931 (see “A Champion,” Art Digest 6, no. 7 [01 1, 1932])Google Scholar. For contemporary accounts of the “American Renaissance,” see the Creative Art special issue on that theme, vol. 9, no. 5 (November 1931); and the editorial “An American Renaissance,” Magazine of Art 24, no. 3 (03 1932)Google Scholar. This “American Renaissance” was, of course, distinct from that of ca. 1880–1917.
51. “American Artists Take Up Eager Roles In ‘Social Revolution’”; see note 46.
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53. Klein, Jerome, “Twenty-One Gun Salute,” Art Front 1, no. 5 (05 1935)Google Scholar. Klein was discussing the exhibitions “American Genre, The Social Scene in Paintings & Prints,” shown at the Whitney from March 26 to April 29, 1935; and an exhibition on the “Social Scene” at Herman Baron's A. C. A. Gallery, which was the main forum for left-wing realists after the demise of the John Reed Club. The phrase “realists of the Coney Island stripe” was probably a gibe at Marsh, whose Coney Island scenes were well known, and the whole comment needs to be situated in debates around the proper attitude to fellow travelers in the C.P.U.S.A. in the early 1930s.
54. Solman, Joe, “Tour through the Whitney,” Art Front 2, no. 5 (04 1936)Google Scholar. Writing in retrospect, Lloyd Goodrich observed, “In the 1930s leftist artists chided us for being too art-for-art's sake and insufficiently Marxist…,” but also acknowledged that in “the first few years there was a tendency to favor the pleasant, the decorative, the middle-of-the-road, what used to be called ‘good painting’” (Goodrich, Lloyd, “The Whitney's Battle for U.S. Art,” Art News 53, no. 7 [11 1954]: 71).Google Scholar
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57. Nochlin, Linda, “Edward Hopper and the Imagery of Alienation,” Art Journal 41, no. 2 (Summer 1981): 136–37CrossRefGoogle Scholar. Parker Tyler, in an important article of 1948, pointed out, “This artist paints a genre of social relations along with a genre of chiaroscuric relations.…” See “Edward Hopper: Alienation by Light,” Magazine of Art 40, no. 12 (12 1948): 295.Google Scholar
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