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The Role of Sketching Activities and Outcomes in Conceptual Design Phase

Part of: Design Creativity

Published online by Cambridge University Press:  26 July 2019

Marija Nikolić ,
Stanko Škec ,
Tomislav Martinec  and
Nikola Horvat
Marija Nikolić
Affiliation:
University of Zagreb;
Stanko Škec
Affiliation:
University of Zagreb; Technical University of Denmark (DTU)
Tomislav Martinec*
Affiliation:
University of Zagreb;
Nikola Horvat
Affiliation:
University of Zagreb;
*
Contact: Martinec, Tomislav, University of Zagreb, FSB, Department of Design, Croatia, [email protected]

Abstract

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Sketching-related activities are considered as an essential form of communication in the early phases of a design process. In the presented study, it is argued that both the sketching and the sketch-related verbalisations are reflected in the level of elaboration of the sketching outputs. Hence, a protocol study was conducted to analyse the frequencies of different sketching-related activities during team conceptual design sessions and the associated levels of elaboration for each of the sketching outputs in the form of concept drawings. The results show that although teams generate sketches of various number, complexity and clarity, there exist commonalities across the studied experiment sessions. For example, teams share a pattern of developing solutions without transformations or using lateral transformations within the first part of the sessions and using vertical transformations to produce final concepts towards the end of the sessions. Moreover, teams used associated sketch elements to start drawing new sketches and then alternated to other activities, most of all verbal explanation, for the sake of elaboration and better understanding.

Keywords

SketchingTeamworkConceptual designProtocol analysisCommunication
Type
Article
Information
Proceedings of the Design Society: International Conference on Engineering Design , Volume 1 , Issue 1 , July 2019 , pp. 399 - 408
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
© The Author(s) 2019

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