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HOW ARE EMOTIONAL ATTACHMENT STRATEGIES CURRENTLY EMPLOYED IN PRODUCT-SERVICE SYSTEM CASES? A SYSTEMATIC REVIEW UNDERSCORING DRIVERS AND HINDRANCES

Published online by Cambridge University Press:  19 June 2023

Marina Fernandes Aguiar*
Affiliation:
University of São Paulo;
Janaina Mascarenhas Hornos Costa
Affiliation:
University of São Paulo;
Daniela C. A. Pigosso
Affiliation:
Technical University of Denmark
*
Aguiar, Marina Fernandes, University of São Paulo, Brazil, [email protected]

Abstract

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Aiming to decouple value creation from resource consumption, the Circular Economy is considered an alternative to the current linear model of production and consumption. Among the innovative circular business models, Product-Service Systems (PSS) have been recognized as a possible route to achieve enhanced sustainability performance through the extension of product lifespans and the reduction of product substitution. However, PSS may lead to rebound effects due to less careful behavior during the use phase, which compromises product durability. Currently, the effect of non-ownership models on product care is not yet fully understood, nor are the strategies that could enable better product care. This research aims to deeper comprehend the consumer-product relationships in PSS solutions, as well as to shed light on the potential role of emotional durability in PSS development for product attachment. In order to do so, this paper analyses twelve Product-Service System cases derived from a systematic literature review, categorizing the emotional attachment strategies in each case, and identifying how these strategies might hinder or potentialize PSS solutions.

Type
Article
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
The Author(s), 2023. Published by Cambridge University Press

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