Published online by Cambridge University Press: 14 March 2022
American social scientists, with the possible exception of the anthropologists, have typically been ethnocentric in their writings and research. Most of their studies are simply unique to a particular institutional complex, possessing little generality beyond a single socio-cultural system. Nevertheless, social scientists nowadays are evincing increased interest in comparative studies. They are coming to realize that many of their generalizations may be found wanting when tested in the laboratory of world cultures. For the solution of many significant problems cross-cultural comparison seems essential—the relationships among the variables involved must be examined under diverse cultural conditions.