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The Persuasive Power of Campaign Advertising. By Travis Ridout and Michael Franz. Philadelphia: Temple University Press, 2011. 200p. $69.50 cloth, $25.95 paper.
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The Persuasive Power of Campaign Advertising. By Travis Ridout and Michael Franz. Philadelphia: Temple University Press, 2011. 200p. $69.50 cloth, $25.95 paper.
Published online by Cambridge University Press: 10 December 2013
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- Book Reviews: American Politics
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- Copyright © American Political Science Association 2013