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Soft or Hard Power? Discourse Patterns in Brazil's Foreign Policy Toward South America

Published online by Cambridge University Press:  02 January 2018

Carola M. Lustig
Carola M. Lustig*
Affiliation:
Universidad Católica Argentina and coordinates the area of governmental relations at the PASCAL Program at Universidad Nacional de San Martín. [email protected]
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Abstract

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This article analyzes the discourse of Brazil's foreign policy toward South America from 1995 to 2010 by means of quantifying, codifying, and weighting all speeches registered in the homogeneous and periodic official documentation of Brazil's Ministry of Foreign Affairs using a discourse analysis approach. The aim is to investigate discourse patterns in order to qualify Brazil's foreign policy as either hard power or soft power and to identify the orientation and differences in its discourse of foreign policy regarding each country of South America during the presidential terms of Fernando Henrique Cardoso (1995–2002) and Luiz Inacio Lula da Silva (2003–2010).

Type
Research
Information
Latin American Politics and Society , Volume 58 , Issue 4 , Winter 2016 , pp. 103 - 125
Copyright
Copyright © University of Miami 2016

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