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39. “Big Companies Join in Rehabilitation,” New York Times, 2 October 1932, 8.

40. “Kriegshaber Reroofs 500 Homes in 18 Months,” BSN 27, no. 3 (18 January 1927): 151, 153–55.

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52. Harriss, History and Policies, 108n.14.

53. Goodwillie, Waverly, 6.

54. “288,000 Aided in Repairs,” 2; Goodwillie, Waverly; von Hoffman, “Enter the Housing Industry.”

55. “Favors Repair Loans for Home,” Wall Street Journal, 22 May 1934, 5.

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73. Federal Housing Administration, Selling Better Housing.

74. Esperdy, Modernizing Main Street, 67, 69.

75. Tobey, Technology as Freedom, 137, 138.

76. “Giving 800,000 Jobs Credited to Women,” New York Times, 28 May 1935, 22.

77. “Revival of Title I Insured Lending,” Insured Mortgage Portfolio 2, no. 8 (1938): 12–13, 27–28; “FHA Fall Modernization Campaign,” AL 3182 (13 July 1940), 37, 61.

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84. “Leaders to Study Housing Program,” New York Times, 15 October 1934, 12; “Plan Housing Schools,” New York Times, 28 January 1935, 22.

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97. McFarland, “Economic Evaluation,” 403.

98. Tobey, Technology as Freedom, 107.

99. Bushman, “Dealer Business Under Title I,” 28–29.

100. Cox, The Economics of Instalment Credit Buying, 345.

101. Ratcliff, Urban Land Economics, 265.

102. Statistics in this paragraph are reported in Coppock, The Government Agencies, 28, 157; Goldstein, Do-It-Yourself, 26; “FHA Fall Modernization Campaign”; McFarland, “Economic Evaluation,” 401. Tobey reports that in Riverside, California, one in five households had taken out home-improvement loans by 1940. Tobey, Technology as Freedom, 164.

103. Tobey, Technology as Freedom, 22.

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