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The role of social responsibility, philanthropy and entrepreneurship in the sport industry

Published online by Cambridge University Press:  02 February 2015

Vanessa Ratten  and
Kathy Babiak
Vanessa Ratten
Affiliation:
AJ Palumbo & JF Donahue Schools of Business Administration, Duquesne University, Pittsburgh, PA, USA
Kathy Babiak
Affiliation:
School of Kinesiology – Sport Management, University of Michigan, Ann Arbor, MI, USA
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Abstract

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This introduction to the special issue of the Journal of Management & Organization on social responsibility, philanthropy and entrepreneurship in the sport industry frames the key issues sport businesses, corporate partners, and related nonprofit organizations grapple with to ensure that both the organizations and the social causes which are being addressed benefit in some way. The importance of social responsibility is first examined in the context of corporations and sports. The increasing importance of social issues to sport-related industries and the role of strategic philanthropy is discussed. Next, the connection between social responsibility and philanthropic endeavors is addressed in terms of social entrepreneurship. Finally, the article concludes by highlighting the increased significance of sport in society and how the articles in this special issue contribute to a better understanding of the role of social responsibility, philanthropy and entrepreneurship in sport.

Keywords

sport businesscorporate social responsibilityphilanthropysocial entrepreneurship
Type
Editorial
Information
Journal of Management & Organization , Volume 16 , Issue 4 , September 2010 , pp. 482 - 487
Copyright
Copyright © Cambridge University Press and Australian and New Zealand Academy of Management 2010

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