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The innovation adoption process: A multidimensional approach

Published online by Cambridge University Press:  01 December 2015

Magdalena Pichlak*
Affiliation:
Faculty of Organization and Management, Silesian University of Technology, Zabrze, Poland
*
Corresponding author: [email protected]

Abstract

The study analyses the broad sets of factors that influence the innovation adoption process in the environmental, organizational, top managers,’ innovation and user acceptance context. The innovation adoption process is presented as a sequence of stages, progressing from initiation through adoption decision to implementation of an innovation and it is considered at the organizational level. The Delphi survey conducted among 264 experts of a diverse professional and academic experience allowed examining the perceived significance of each factor for the various stages of the innovation adoption process. The results of the analysis show that the considered factors do not affect the innovation adoption process with the same strength but exert varying levels of influence on the subsequent stages. The study discusses the implications of these findings and suggests ideas for future research.

Type
Research Article
Copyright
Copyright © Cambridge University Press and Australian and New Zealand Academy of Management 2015 

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