Hostname: page-component-78c5997874-94fs2 Total loading time: 0 Render date: 2024-11-18T07:19:01.225Z Has data issue: false hasContentIssue false

Salesperson engagement and performance: A theoretical model

Published online by Cambridge University Press:  02 February 2015

Adrian Medhurst
Affiliation:
School of Psychology and Psychiatry, Monash University, Caulfield East, VIC, Australia
Simon Albrecht
Affiliation:
School of Psychology and Psychiatry, Monash University, Caulfield East, VIC, Australia

Abstract

Sales performance is widely regarded as an important index of individual and organizational performance. Sales employees require access to organizational and job resources as well as personal resources in order to function effectively. An individual-level salesperson performance model is proposed that draws from the motivational process represented in the Job Demands-Resources Model (Bakker & Demerouti, 2007). Organizational and job resources are conceptualized in terms of employee involvement climate (Riordan, Vandenberg, & Richardson, 2005). Personal resources are conceptualized in terms of employees' psychological capital (Luthans & Youssef, 2004). The model delineates how employee involvement climate influences engagement; how psychological capital influences performance; how employee involvement climate and psychological capital interact to influence employee engagement; and how, in turn, engagement impacts salesperson performance. The model will potentially prove useful to human resource managers, organizational development practitioners, and sales managers aiming to up-skill and more fully involve and engage their salespeople in order to optimize salesperson performance.

Type
Conceptual Article
Copyright
Copyright © Cambridge University Press and Australian and New Zealand Academy of Management 2011

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

References

Anderson, R. E., & Huang, W. R. (2006). Empowering salespeople: Personal, managerial, and organizational perspectives. Psychology & Marketing, 23, 139159.Google Scholar
Attia, A. M., Honeycutt, E. D., & Leach, M. P. (2005). A three-stage model for assessing and improving sales force training and development. Journal of Personal Selling and Sales Management, 25, 253268.Google Scholar
Bakker, A. B., & Demerouti, E. (2007). The job demands-resources model: State of the art. Journal of Managerial Psychology, 22, 309328.Google Scholar
Bakker, A. B., & Demerouti, E. (2008). Towards a model of work engagement. Career Development International, 13, 209223.Google Scholar
Bakker, A. B., Hakanen, J. J., Demerouti, E., & Xanthopoulou, D. (2007). Job resources boost work engagement, particularly when job demands are high. Journal of Educational Psychology, 99, 274284.Google Scholar
Bakker, A. B., & Schaufeli, W. B. (2008). Positive organizational behavior: Engaged employees in flourishing organizations. Journal of Organizational Behavior, 29, 147154.Google Scholar
Bakker, A. B., Schaufeli, W. B., Leiter, M. P., & Taris, T. W. (2008). Work engagement: An emerging concept in occupational health psychology. Work and Stress, 22, 187200.Google Scholar
Baldauf, A., & Cravens, D. W. (2002). The effect of moderators on the salesperson behavior performance and salesperson outcome performance and sales organization effectiveness relationships. European Journal of Marketing, 36, 13671388.Google Scholar
Barrick, M. R., & Mount, M. K. (1991). The big five personality dimensions and job performance: A meta-analysis. Personnel Psychology, 44, 126.Google Scholar
Beatson, A., Lings, I., & Gudergan, S. (2008). Service staff attitudes, organisational practices and performance drivers. Journal of Management and Organization, 14, 168179.Google Scholar
Boxall, P., & Macky, K. (2009). Research and theory on high-performance work systems: Progressing the high involvement stream. Human Resource Management Journal, 19, 323.Google Scholar
Chadwick, C. (2010). Theoretic insights on the nature of performance synergies in human resource systems: Toward greater precision. Human Resource Management Review, 20, 85101.Google Scholar
Churchill, G. A., Ford, N. M., Hartley, S. W., & Walker, O. C. (1985). The determinants of salesperson performance: A meta-analysis. Journal of Marketing Research, 22, 103118.Google Scholar
Combs, J. G., Ketchen, D. J. Jr., Hall, A. T., & Liu, Y. (2006). Do high performance work practices matter? A meta-analysis of their effects on organizational performance. Personnel Psychology, 59, 501528.Google Scholar
Conte, J. M., & Gintoft, J. N. (2005). Polychronicity, big five personality dimensions, and sales performance. Human Performance, 18, 427444.Google Scholar
Cutcher, L. (2008). Service sell: Exploring connections between customer service strategy and the psychological contract. Journal of Management and Organization, 14, 116126.Google Scholar
Demerouti, E., Bakker, A. B., Nachreiner, F., & Schaufeli, W. B. (2001). The job demands-resources model of burnout. Journal of Applied Psychology, 86, 499512.Google Scholar
Evans, R. W., & Davis, W. D. (2005). High-performance work systems and organizational performance: The mediating role of internal social structure. Journal of Management, 31, 758775.Google Scholar
Gelade, G. A., & Ivery, M. (2003). The impact of human resource management and work climate on organizational performance. Personnel Psychology, 56, 383404.Google Scholar
Guthrie, J. P. (2001). High-involvement work practices, turnover, and productivity: Evidence from New Zealand. Academy of Management Journal, 44, 180190.Google Scholar
Hackman, J. R., & Lawler, E. E. (1979). Job characteristics and motivation: A conceptual framework. In Davis, L. E. & Taylor, J. C. (Eds.), Design of jobs (pp. 7584). Santa Monica, CA: Goodyear.Google Scholar
Hackman, J. R., & Oldham, G. R. (1980). Work re-design. Reading, MA: Addison-Wesley.Google Scholar
Halbesleben, J. R. B. (2010). A meta-analysis of work engagement: Relationships with burnout, demands, resources and consequences. In Bakker, A. B. & Leiter, M. P. (Eds.), Work engagement: A handbook of essential theory and research (pp. 102117). New York: Psychology Press.Google Scholar
Härtel, C. E. J., Gough, H., & Härtel, G. F. (2006). Service providers' use of emotional competencies and perceived workgroup emotional climate to predict customer and provider satisfaction with service encounters. International Journal of Work Organisation and Emotion, 1, 232254.Google Scholar
Harter, J. K., & Schmidt, F. L. (2008). Conceptual vs. empirical distinctions among constructs: Implications for discriminant validity. Industrial and Organizational Psychology, 1, 3639.Google Scholar
Harter, J. K., Schmidt, F. L., & Hayes, T. L. (2002). Business-unit-level relationship between employee satisfaction, employee engagement, and business outcomes: A meta-analysis. Journal of Applied Psychology, 2, 268279.Google Scholar
Harter, J. K., Schmidt, F. L., Killham, E. A., & Asplund, J. W. (2006). The Gallup organization: Q12 meta-analysis. Omaha, NE: The Gallup Organization.Google Scholar
Hoover, G. (2005). Maintaining employee engagement when communicating difficult issues. Communication World, 22, 2527.Google Scholar
Hough, L. M. (1992). The ‘Big-Five’ personality variable construct confusion: Description versus prediction. Human Performance, 5, 139155.Google Scholar
Hough, L. M., Eaton, N. K., Dunnette, M. D., Kamp, J. D., & McCloy, R. A. (1990). Criterion-related validities of personality constructs and the effect of response distortion on those validities. Journal of Applied Psychology, 75, 581595.Google Scholar
Huselid, M. A. (1995). The impact of human resource management practices on turnover, productivity, and corporate financial performance. Academy of Management Journal, 38, 635672.Google Scholar
James, L. A., & James, L. R. (1989). Integrating work environment perceptions: Explorations into the measurement of meaning. Journal of Applied Psychology, 74, 739751.Google Scholar
Krishnan, B. C., Netemeyer, R. G., & Boles, J. S. (2003). Self-efficacy, competitiveness, and effort as antecedents of salesperson performance. Journal of Personal Selling and Sales Management, 4, 285295.Google Scholar
Lawler, E. E. (1991). High-involvement management. San Francisco: Jossey-Bass.Google Scholar
Lawler, E. E. (1992). The ultimate advantage: Creating the high involvement organization. San Francisco: Jossey-Bass.Google Scholar
Lawler, E. E. (1996). From the ground up: Six principles for building the new logic corporation. San Francisco: Jossey-Bass.Google Scholar
Lawler, E. E., Mohrman, S. A., & Ledford, G. E. (1995). Creating high performance organizations. San Francisco: Jossey-Bass.Google Scholar
Leiter, M. P., & Maslach, C. (2010). Building engagement: The design and evaluation of interventions. In Bakker, A. B. & Leiter, M. P. (Eds.), Work engagement: A handbook of essential theory and research (pp. 164180). East Sussex, UK: Psychology Press.Google Scholar
Liao, H., & Chuang, A. (2004). A multi-level investigation of factors influencing employee service performance and customer outcomes. Academy of Management Journal, 47, 4158.Google Scholar
Liao, H., Toya, K., Lepak, D. P., & Hong, Y. (2009). Do they see eye to eye? Management and employee perspectives of high-performance work systems and influence processes on service quality. Journal of Applied Psychology, 94, 371391.Google Scholar
Llorens, S., Bakker, A. R., Schaufeli, W. B., & Salanova, M. (2006). Testing the robustness of the job demands-resources model. International Journal of Stress Management, 3, 378391.Google Scholar
Luthans, F., Avey, J. B., Avolio, B. J., Norman, S. M., & Combs, G. J. (2006). Psychological capital development: Toward a micro-intervention. Journal of Organizational Behavior, 27, 387393.Google Scholar
Luthans, F., Avey, J. B., & Patera, J. L. (2008). Experimental analysis of a web-based training intervention to develop positive psychological capital. Academy of Management Learning & Education, 7, 209221.Google Scholar
Luthans, F., Avolio, B. J., Avey, J. B., & Norman, S. M. (2007). Positive psychological capital: Measurement and relationship with performance and satisfaction. Personnel Psychology, 60, 541572.Google Scholar
Luthans, F., & Jensen, S. M. (2002). Hope: A new positive strength for human resource development. Human Resource Development Review, 1, 304322.Google Scholar
Luthans, F., Norman, S. M., Avolio, B. J., & Avey, J. B. (2008). The mediating role of psychological capital in the supportive organizational climate – employee performance relationship. Journal of Organizational Behavior, 29, 219238.Google Scholar
Luthans, F., & Youssef, C. M. (2004). Human, social, and now positive psychological capital management: Investing in people for competitive advantage. Organizational Dynamics, 33, 143160.Google Scholar
Luthans, F., Youssef, C. M., & Avolio, B. J. (2007a). Psychological capital: Developing the human competitive advantage. New York: Oxford University Press.Google Scholar
Luthans, F., Youssef, C. M., & Avolio, B. J. (2007b). Psychological capital: Investing and developing positive organizational behavior. In Nelson, D. & Cooper, C. L. (Eds.), Positive organizational behavior: Accentuating the positive at work (pp. 924). Thousand Oaks, CA: Sage.Google Scholar
Macey, W. H., Schneider, B., Barbera, K. M., & Young, S. A. (2009). Employee engagement: Tools for analysis, practice, and competitive advantage. West Sussex, UK: Wiley-Blackwell.Google Scholar
Maslach, C., & Leiter, M. P. (2008). Early predictors of job burnout and engagement. Journal of Applied Psychology, 93, 498512.Google Scholar
Mauno, S., Kinnunen, U., & Ruokolainen, M. (2007). Job demands and resources as antecedents of work engagement: A longitudinal study. Journal of Vocational Behavior, 70, 149171.Google Scholar
Mount, M. K., & Barrick, M. R. (1995). The big five personality dimensions: Implications for research and practice in human resources management. Research in Personnel and Human Resource Management, 13, 152200.Google Scholar
Patterson, M. G., West, M. A., Shackleton, V. J., Dawson, J. F., Lawthom, R., Maitlis, S., Robinson, D. L., & Wallace, A. M. (2005). Validating the organizational climate measure: Links to managerial practices, productivity and innovation. Journal of Organizational Behavior 26, 379408.Google Scholar
Piercy, N. F., & Lane, N. (2005). Strategic imperatives for transformation in the conventional sales organization. Journal of Change Management, 3, 249266.Google Scholar
Ping, R. A. (1995). A parsimonious estimating technique for interaction and quadratic latent variables. Journal of Marketing Research, 32, 336347.Google Scholar
Ping, R. S. (1996). Latent variable interaction and quadratic estimation: A two-step technique using structural equation analysis. Psychological Bulletin, 119, 166175.Google Scholar
Pfeffer, J. (1998). The human equation. Boston: Harvard Business School Press.Google Scholar
Riordan, C. M., Vandenberg, R. J., & Richardson, H. A. (2005). Employee involvement climate and organizational effectiveness. Human Resource Management, 44, 471488.Google Scholar
Robertson, B., Dixon, A. L., & Curry, D. (2006). An agenda for selling and sales management research: Using the financial industry's forward thinkers for insight. Journal of Personal Selling and Sales Management, 26, 293303.Google Scholar
Sager, J. K., Strutton, H. D., & Johnson, D. A. (2006). Core self-evaluations and salespeople. Psychology & Marketing, 23, 95113.Google Scholar
Saks, A. (2006). Antecedents and consequences of employee engagement. Journal of Managerial Psychology, 21, 600619.Google Scholar
Saks, A. (2008). The meaning and bleeding of employee engagement: How muddy is the water? Industrial and Organizational Psychology, 1, 4043.Google Scholar
Salanova, M., Agut, S., & Peiro, J. M. (2005). Linking organizational resources and work engagement to employee performance and customer loyalty: The mediation of service climate. Journal of Applied Psychology, 90, 12171227.Google Scholar
Schaufeli, W. B., & Bakker, A. B. (2004). Job demands, job resources, and their relationship with burnout and engagement: A multi-sample study. Journal of Organizational Behavior, 25, 293315.Google Scholar
Schaufeli, W. B., Taris, T. W., & Bakker, A. B. (2006). Dr. Jekyll and Mr. Hyde: On the differences between work engagement and workaholicsm. In Burke, R. J. (Ed.), Research companion to working time and work addiction (pp. 193217). Northampton: Edward Elgar.Google Scholar
Schaufeli, W. B., & Salanova, M. (2010). How to improve work engagement? In Albrecht, S. L. (Ed.), The handbook of employee engagement: Perspectives, issues, research and practice. Cheltenham, UK: Edward Elgar.Google Scholar
Schaufeli, W. B., Salanova, M., Gonzalez-Roma, V., & Bakker, A. B. (2002). The measurement of engagement and burnout: A two sample confirmatory factor analytic approach. Journal of Happiness Studies, 3, 7192.Google Scholar
Shadur, M. A., Kienzle, R., & Rodwell, J. J. (1999). The relationship between organizational climate and employee perceptions of involvement: The importance of support. Group & Organization Management, 24, 479503.Google Scholar
Simbula, S. (2010). Daily fluctuations in teachers' well-being: A diary study using the job demands-resources model. Anxiety, Stress and Coping, 23, 563584.Google Scholar
Singer, J. D., & Willett, J. B. (2003). Applied longitudinal data analysis. New York: Oxford University Press.Google Scholar
Sonnetag, S. (2003). Recovery, work engagement, and proactive behavior: A new look at the interface between nonwork and work. Journal of Applied Psychology, 88, 518528.Google Scholar
Subramony, M. (2009). A meta-analytic investigation of the relationship between HRM bundles and firm performance. Human Resource Management, 48, 745768.Google Scholar
Sweetman, D., & Luthans, F. (2010). The power of positive psychology: Psychological capital and work engagement. In Bakker, A. B. & Leiter, M. P. (Eds.), Work engagement: A handbook of essential theory and research (pp. 5468). East Sussex, UK: Psychology Press.Google Scholar
Takeuchi, R., Chen, G., & Lepak, D. P. (2009). Through the looking glass of a social system: Cross-level effects of high-performance work systems on employees' attitudes. Personnel Psychology, 62, 129.Google Scholar
Takeuchi, R., Lepak, D. P., Wang, H., & Takeuchi, K. (2007). An empirical examination of the mechanisms mediating between high-performance work systems and the performance of Japanese organizations. Journal of Applied Psychology, 92, 10691083.Google Scholar
Tett, R. T., Jackson, D. N., & Rothstein, M. (1991). Personality measures as predictors of job performance: A meta-analytic review. Personnel Psychology, 44, 703742.Google Scholar
Vandenberg, R. J., Richardson, H. A., & Eastman, L. A. (1999). The impact of high involvement work processes on organizational effectiveness: A second-order latent variable approach. Group and Organization Management, 24, 300339.Google Scholar
Vinchur, A. J., Schippmann, J. S., Switzer, F. S., & Roth, P. L. (1998). A meta-analytic review of predictors of job performance for salespeople. Journal of Applied Psychology, 83, 586597.Google Scholar
Warr, P., Bartram, D., & Martin, T. (2005). Personality and sales performance: Situational variation and interactions between traits. International Journal of Selection and Assessment, 13, 8791.Google Scholar
Wiesner, R., McDonald, J., & Banham, H. (2007). Australian small and medium sized enterprises (SMEs): A study of high performance management practices. Journal of Management and Organization, 13, 227248.Google Scholar
Wood, W. (1999). Getting the measure of the transformed high-performance organization. British Journal of Industrial Relations. 37, 391417.Google Scholar
Xanthopoulou, D., Bakker, A. B., Demerouti, E., & Schaufeli, W. B. (2007). The role of personal resources in the job demands-resources model. International Journal of Stress Management. 14, 121141.Google Scholar
Xanthopoulou, D., Heuven, E., Demerouti, E., Bakker, A. B., & Schaufeli, W. B. (2008). Working in the sky: A diary study on work engagement among flight attendants. Journal of Occupational Health Psychology, 13, 345356.Google Scholar
Yates, K. (2006). Internal communication effectiveness enhances bottom-line results. Journal of Organizational Excellence, 7179.Google Scholar