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Development of Mass Marketing: The Automobile and Retailing Industries. Proceedings of the Fuji Conference. Edited by Akio Okochi and Koichi Shimokawa. Tokyo:University of Tokyo Press, 1981. Pp. xiii, 308. $24.50.

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Development of Mass Marketing: The Automobile and Retailing Industries. Proceedings of the Fuji Conference. Edited by Akio Okochi and Koichi Shimokawa. Tokyo:University of Tokyo Press, 1981. Pp. xiii, 308. $24.50.

Published online by Cambridge University Press:  03 March 2009

James Foreman-Peck
Affiliation:
University of California, Davis and University of Newcastle upon Tyne

Abstract

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Type
Reviews of Books
Copyright
Copyright © The Economic History Association 1983

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