Hostname: page-component-586b7cd67f-rdxmf Total loading time: 0 Render date: 2024-11-22T06:53:51.008Z Has data issue: false hasContentIssue false

A Conjoint Analysis of the U.S. Broiler Complex Location Decision

Published online by Cambridge University Press:  28 April 2015

R. Wes Harrison
Affiliation:
Department of Agricultural Economics and Agribusiness, Louisiana State University Agricultural Center, Baton Rouge, LA
Pramod R. Sambidi
Affiliation:
Department of Agricultural Economics and Agribusiness, Louisiana State University Agricultural Center, Baton Rouge, LA

Abstract

A national survey of broiler industry executives is conducted to analyze site-specific factors related to the broiler-complex location problem. Conjoint analysis is used to analyze the broiler complex location decision. Feed costs, community attitude toward the broiler industry, availability of geographically concentrated growers, unemployment rates, and wage rates were found to be the top five factors affecting broiler company location decisions. The quality of roads between feed mill and growers; electricity, heating, water, and sewage costs; and the number of potential growers in the region were also found to be important.

Type
Articles
Copyright
Copyright © Southern Agricultural Economics Association 2004

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

References

Aho, P.Regional Trends in Broiler Production.Broiler Industry (March 1998):1822.Google Scholar
Baalbaki, I.B., and Malhotra, N.K.. “Standardization versus Customization in International Marketing: An Investigation Using Bridging Conjoint Analysis.Journal of the Academy of Marketing Science 23(September 1995):182–94.CrossRefGoogle Scholar
Berry, J.Factors Involved in Site Selection for New and Modified Poultry Facilities.” Oklahoma Cooperative Extension Service, Oklahoma State University, August 1999.Google Scholar
Boyle, K., Holmes, TP., Teisl, M., and Roe, B.. “A Comparison of Conjoint Analysis Response Formats.American Journal of Agricultural Economics 83(April 2001):441–54.CrossRefGoogle Scholar
Bretton-Clark. Conjoint Designer. New York: Bretton-Clark Co., 1988.Google Scholar
Dillman, D.Mail and Telephone Surveys: The Total Design Method. New York: John Wiley and Sons, 1978.Google Scholar
Easterling, E.H., Braschler, C.H., and Kuehn, J.A.. “Optimal Location of the US Broiler Industry.Journal of Agribusiness 4(February 1986):5762.Google Scholar
Efron, B., and Tibshirani, R.J.. An Introduction to the Bootstrap. New York: Chapman & Hall, 1993.CrossRefGoogle Scholar
Francois, P., and MacLachlan, D.L.. “Bridging Designs for Conjoint Analysis: The Issue of Attribute Importance.” Unpublished manuscript, Katholieke Universiteit Leuven, Belgium, 1999.Google Scholar
Green, P.E., and Srinivasan, V.. “Conjoint Analysis in Consumer Research: Issues and Outlook.Journal of Consumer Research 5 (September 1978):103–23.CrossRefGoogle Scholar
Green, P.E., and Srinivasan, V.. “Conjoint Analysis in Marketing: New Developments With Implications for Research and Practice.Journal of Marketing 4(October 1990):319.CrossRefGoogle Scholar
Halbrendt, C.K., Wirth, F.F., and Vaughn, G.F.. “Conjoint Analysis of the Mid-Atlantic Food-Fish Market for Farm-Raised Hybrid Striped Bass.Southern Journal of Agricultural Economics 23(February 1991):155–63.Google Scholar
Harrison, R.W., Özayan, A., and Meyers, S.R. “Conjoint Analysis of New Food Products Processed from Underutilized Small Crawfish.Journal of Agricultural and Applied Economics 30(December 1998):257–65.CrossRefGoogle Scholar
Harrison, R.W., Stringer, T., and Prinyawiwatkul, W.. “An Analysis of Consumer Preferences for Value-Added Seafood Products Derived from Crawfish.Agricultural and Resource Economics Review 31(October 2002):157–70.CrossRefGoogle Scholar
Hoover, E.M.Location of Economic Activity. 1st ed. New York: McGraw-Hill, 1948.Google Scholar
Hopman, J.K.K.van Niejenhuis, J.H., and Renkema, J.A.. “Application of Conjoint Analysis to Elicit Growers Preferences for Horticultural Location in the Netherlands.” ISHS Acta Horti-culturae No. 429, 1996.CrossRefGoogle Scholar
Lopez, R.A., and Henderson, N.R.. “The Determinants of Location Choices for Food Processing Plants.Agribusiness: An International journal 6(January 1989):619–32.3.0.CO;2-A>CrossRefGoogle Scholar
MacKenzie, J.Conjoint Analysis of Deer Hunting.Northeastern Journal of Agricultural and Resource Economics 19(April 1990):109–17.CrossRefGoogle Scholar
MacKenzie, J.A Comparison of Contingent Preference Models.American Journal of Agricultural Economics 75(May 1993):593603.CrossRefGoogle Scholar
Roe, B., Boyle, K.J., and Teisl, M.F. “Using Conjoint Analysis to Derive Estimates of Compensating Variation.Journal of Environmental Management 31(April 1996):145–59.Google Scholar
Stevens, T.H., Barrett, C., and Willis, C.E.. “Conjoint Analysis of Groundwater Protection Programs.Agricultural and Resource Economics Review 27(April 1997):145–59.Google Scholar
Sy, H.A., Faminow, M.D., Johnson, G.V., and Crow, G.. “Estimating the Values of Cattle Characteristics Using an Ordered Probit Model.American Journal of Agricultural Economics 79(May 1997):463–76.CrossRefGoogle Scholar
United States Census Bureau. Census of Manufacturer's County Business Patterns, Washington, DC, 19932000.Google Scholar
United States Department of Agriculture, Economic Research Service (USDA/ERS). “Livestock, Dairy, and Poultry Outlook.” Washington, DC, 2002.Google Scholar
United States Department of Agriculture, National Agricultural Statistics Service (USDA/NASS). “Poultry-Production and Value 2001 Summary.” Washington, DC, 2002.Google Scholar
Vest, L.R., and Lacy, M.P.. “Broiler Production and Management.” The University of Georgia College of Agricultural and Environmental Sciences, Cooperative Extension Service, Circular 446, 1996.Google Scholar
Von Thiinen, J.H.Der Isolierte Staat in Beziehung auf Landwirtschaft und Nationalökonomie. 3rd ed. Berlin: Schumacher-Zarchlin, 1875.Google Scholar
Weber, A.Theory of the Location of Industries. Chicago: The University of Chicago Press, 1969.Google Scholar
Wittink, D.R., and Cattin, P.. “Commercial Use of Conjoint Analysis: An Update.Journal of Marketing 53(July 1989):5469.CrossRefGoogle Scholar