This paper analyzes voter choice in selected House of Representatives elections during the past 30 years. I estimate multinomial probit models using data from the Akarui Senkyo Suishin Kyokai (Society for the Promotion of Clean Elections) surveys and use qualitative data gathered in focus groups. I argue that no gender gap exists in the votes garnered by the main parties because, first, influential people are not simply able to ‘deliver’ votes from their networks — most accounts of voter choice fail to discuss gender, an oversight considering that most networks are gender-based — and, second, ‘women's issues’ have no special relevance to women in their vote choice. Instead, women and men vote for the Liberal Democratic Party because they associate the Party with stability and increased standards of living, including substantial social provisions.