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Visual communication*

Published online by Cambridge University Press:  01 December 2005

Extract

“The understanding of war among people who have not experienced war is now chiefly a product of the impact of […] images.” Some images have marked our memories and others shape our opinions by appealing to our emotions. The impact of images can be very far-reaching. “In contrast to a written account — which, depending on its complexity of thought, reference, and vocabulary, is pitched at a larger or smaller readership a photograph has only one language and is destined potentially for all.”

Type
Communication
Copyright
Copyright © International Committee of the Red Cross 2005

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References

1 Susan Sontag, Regarding the Pain of Others, Picador, New York, 2003, p. 21.

2 Ibid., p. 20.

3 Ibid., p. 47.

4 Ibid., p. 42–43. This subject emerges in the seventeenth century. See, for example, Jacques Callot, Les Misères et les Malheurs de la Guerre, which depicted the atrocities committed against civilians by French troops during the invasion and occupation of Lorraine in the early 1630s.

5 Ibid., p. 30.

6 Ibid., p. 28.

7 Ibid., p. 22.

8 Ibid., p. 85.

9 Ibid., p. 26.

10 Ibid., p.46.

11 Ibid., p. 29.

12 The content of this section is based on the document, Visual Identity, Corporate Design Guidelines, International Committee of the Red Cross, Geneva, 2005.