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The Structure of the News Market in Britain, 1870–1914
Published online by Cambridge University Press: 14 April 2011
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In this essay, I grapple with three main questions: What effect did the nationalization of telegraphy in 1868–70 have on the structure of the news market in Britain? How did this market structure affect the pricing and supply of news? What effects did subsequent technological change have on the structure of the news market? I show that nationalization resulted in a tripartite market arrangement characterized by collusion that benefited the provincial press over the London press, but retarded the productivity of the General Post Office and the adoption of new technology.
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References
1 David A. Moss has usefully directed attention to the historical role of American govern ment as the “ultimate risk manager.” Surprisingly, he devotes little attention to the way in which government has protected itself from uncertainty and risk. See When All Else Fails: Government as the Ultimate Risk Manager (London, 2002).
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17 Among them, John Edward Taylor (Manchester Guardian) and Dr. Charles Cameron (North British Daily Mail) both provided evidence in Parliament in favor of nationalization. Special Report from the Select Committee on the Electric Telegraphs Bill, pp. 91–7, 99–102; 1868 (435), XI.I, 333. See also Kieve, Jeffrey L., The Electric Telegraph: A Social and Economic History (London, 1973).Google Scholar
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21 “Newspaper Telegraphic Company,” 20 Sept. 1865, MS 35357, GA.
22 “Provincial Newspaper Society …,” 25 Jul. 1868, MS 35357, GA.
23 Manager's memoranda, 4 Mar. 1915, MS 35362/8,129, GA. Western Union developed a similar strategy in the United States.
24 Kieve, , Electric Telegraph, 72.Google Scholar
25 H. Weaver to All Stations, Oct. 1867, TGE 3/5, BT Archives (hereafter BT), London. Rep resentatives of the press made abortive attempts to improve the service through negotiations with the telegraph company. See J. E. Taylor et al. to EITC, 19 Oct. 1865, POST 81/115, GA.
26 George Toulmin, transcription of deputation before the postmaster general, 7 July 1910, MS 35362/1, 258, GA.
27 The postmaster general did supply such information as storm warnings, the course of ships, maritime casualties, time signals, and a variety of other services, but it never undertook the systematic supply of news for payment.
28 Scudamore to Taylor, 16 May 1868, MS 35356, GA. See also MS 35362/1, 259, GA.
29 As quoted in “Minute of the Postmaster-General Covering the Report of a Department Committee on Certain Matters Connected with the Transmission of Press Messages,” 1 Sept. 1907, POST 30/4322C, 33, BT.
30 The initial instigators of the Press Association included the Birmingham Daily Post; Edinburgh Scotsman; Glasgow Herald; Glasgow Daily Mail; Leeds Mercury; Liverpool Daily Post; Manchester Guardian; Manchester Examiner and Times; Manchester Courier; New castle Chronicle; and the Sheffield Independent. See Untitled, 30 Mar. 1868, MS 35356/1, GA.
31 All prices provided parenthetically were calculated using www.measuringworth.com and are in prices from 2008.
32 Boswell, H. A., About Newspapers (Edinburgh, 1888), 40–42.Google Scholar
33 Manager's memoranda, MS 35362/1, 171, GA; “Minute of the Postmaster-General,” 27–33.
34 Manager's memoranda, MS 35362/9, GA.
35 Supplementary Report of the Committee of Provincial Daily Newspaper Proprietors, 26 Jun. 1868, MS 35356, GA.
36 C. M. Foden, Barley Exchange, Mechanics Institute, to E. B. Bright, Electric Telegraph Co., 15 Dec. 1869, TGE 3/2, BT.
37 “Provincial Newspaper Society…,” 25 Jul. 1868, MS 35357, GA.
38 The twenty-odd newspaper proprietors involved in the initial meetings and negotiations among the provincial press represented all the principal British cities outside London, including Cork, Dublin, Dundee, Edinburgh, and Glasgow, although the majority were English. The papers of Manchester, with three attendees, were the best represented. Supplementary Report of the Committee of Provincial Daily Newspaper Proprietors.
39 Scudamore to George Harper, 25 Jul. 1868, MS 35357, GA.
40 For information on Central News, see: Herd, Harold, March of Journalism: The Story of the British Press from 1622 to the Present Day (London, 1952), 179Google Scholar; Grant, James, The Newspaper Press; Its Origin—Progress—and Present Position, vol. 2 (London, 1871), 349Google Scholar; Boswell, , About Newspapers, 113–15Google Scholar; Hart, H. G., The Central News Diamond Jubilee Souvenir (1931)Google Scholar, LN505, 1/9071166, Reuters Archive (hereafter RA), London. For information on Extel, see Scott, James M., Extel 100: The Centenary History of the Exchange Telegraph Company (London, 1972).Google Scholar American capital and technology were behind Extel. See Extel to Lefferts, 31 Jan. 1874, Marshall Lefferts Papers, New-York Historical Society, New York. I am grateful to David Hochfelder for this reference. See also 1 Sept. 1917, MS 35418/1, GA, and Scott, George, Reporter Anonymous: The Story of the Press Association (London, 1968), 153.Google Scholar
41 Foden to Bright.
42 In 1868, nominal capital was £18,000 divided into 1,800 shares of £10 each. In 1904, management increased capital to £100,000 by the creation of 8,200 new shares of £10 each. PA Articles of Association (1904), Jones papers (J), series 1, box 69, RA.
43 PA board minutes, 30 July 1907, MS 35358/13, 91, GA. Meeting of the Committee for Establishing a News Association (Manchester), 15 Sept. 1868, MS 35356, GA.
44 “Supplementary Report…,” 26 Jun. 1868, MS 35356, GA.
45 In contrast, the exclusionary practices of the American Associated Press (AP), which were far more restrictive than those of the PA, were the subject of repeated litigation. See Silberstein-Loeb, Jonathan, “Business, Politics, Technology, and the International Supply of News, 1845–1945,” unpublished PhD diss., Univ. of Cambridge, 2009, ch. 2.Google Scholar
46 Minutes of meeting of provincial newspaper proprietors held at United Hotel, Hay- market, 29 Jun. 1868, MS 35356/2, 11, GA.
47 The telegraph company's preference for contract rather than amalgamation was typical of its behavior generally. See Foreman-Peck, , “Competition, Co-operation and Nationalization,” 82.Google Scholar
48 Director's letter book, MS 35414, passim, GA.
49 William Saunders to A. C. Wilson, director's letter book, 23 Nov. 1868, MS 35414, GA; Cartel agreements, 20 Apr. 1867, LN288/883501, RA.
50 PA board minutes, 22 Mar. 1869, MS 35358/1. Reuters declined requests from competitors of the PA for access to its news. Reuters's board minutes, 4 Aug. 1875, RA.
51 Manager's memoranda, 3 Aug. 1917, MS 35362/10,1327, GA.
52 “Minute of the Post-Master General,” 63–64.
53 PA board minutes, 5 Nov. 1878, MS 35358/3, GA.
54 PA board minutes, 30 July 1940, MS 35358/25,121, GA.
55 For example, PA board minutes, 4 Oct. 1878, MS 35358/2, GA; PA board minutes, 8 Jan. 1889, MS 35358/5, GA.
56 PA board minutes, 8 Jan. 1889.
57 PA board minutes, MS 35358/4, 280, GA.
58 Manager's memoranda, 1 Aug. 1916, MS 35362/9, 710, GA.
59 Manager's memoranda, 5 Nov. 1917, MS 35362/10,1392, GA.
60 Manager's memoranda, 10 May 1915, MS 35362/8, 235, GA.
61 A monthly subscription overcame the difficulty inherent in valuing information before utilization, because it reduced the marginal price of each news item to zero. Bakker, Gerben, “Trading Facts: Arrow's Fundamental Paradox and the Emergence of Global News Networks, 1750–1900,” Working Papers on the Nature of Evidence: How Well do “Facts” Travel? (London School of Economics and Political Science, June 2007), 10–11.Google Scholar
62 Profit-and-loss statements, LN224, RA.
63 Silberstein-Loeb, , “Business, Politics, Technology,” ch. 6.Google Scholar
64 Ibid.
65 John MacDonald to Paul Reuter, 5 Feb. 1877, LN87/3324, RA.
66 Apparently, Reuters did not know the number of newspapers in the PA. Samuel Clements to Roderick Jones, 1 May 1928, J.1.68, RA.
67 Reuters board minutes, 24 June 1885, RA.
68 Reuters board minutes, 10, 24 June, 8 July 1885, and 6 Jan. 1886, RA.
69 PA board minutes, 2 Dec. 1890, MS 35358/6, 30, GA.
70 PA board minutes, 5 Nov. 1890, MS 35358/6,17–23, GA.
71 PA board minutes, 25 Nov. 1892, MS 35358/6,199, GA.
72 See, for example, Manager's memoranda, 10 Mar. 1911, MS 35362/2,146, GA.
73 Manager's memoranda, 5 Nov. 1917, MS 35362/10,1392, GA.
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