The influence that television exerts on audiences, especially children, is a matter for much debate. Films have been given less consideration as a matter for concern, no doubt because they are less ubiquitous and less accessible than television. However, in an isolated traditionally oriented Aboriginal community, films, in both the large screen and the newer video format, provide the single major source of entertainment and information on the larger European society. It is possible, in the absence of other forms of sustained contact with European society, that its influence can provide children with inappropriate and culturally dysfunctional models for behaviour.

From observations at a particular isolated community, films appear to influence people’s ideas about the outside world and their attitudes and behaviours in certain situations. This influence is particularly noticeable in the attitudes, language and behaviours evidenced by children. It is often possible to tell what film has lately been shown in camp simply by observing the children at play. The greater the impact a film has made in terms of ‘action’ and excitement, the greater the length of time will aspects of that film be incorporated into play situations. Children are excellent imitators and it is common for specific phrases from films to be used in children’s games long after the film has been shown.

The imitation of language, situations and attitudes portrayed in films is, however, not confined to play situations. For example, in the isolated community with which I am most familiar, a month ago two young men ‘bailed up’ a visiting European contractor and stole his motor vehicle. The circumstances of the theft, bag over the head to disguise identity, flashlight directed into the eyes to dazzle – as well as the language and attitude of the two men, paralleled an episode witnessed in a film three nights previously. The relation between film and incident was so well recognised at camp that the incident itself became a popular piay-scene for children : “Give me the keys or I’ll blow your head off.”