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Women's Desire, Heterosexual Norms and Transnational Feminism: Kitahara Minori's Good-bye Hallyu

Published online by Cambridge University Press:  14 March 2025

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Japanese mainstream media have stereotyped Japanese Hallyu fans as “middle-aged,” asexual and unhappy women. A right-wing backlash since 2012 further made them targets of xenophobic as well as sexist attacks. After socio-historically contextualizing this constructed fan image, this article probes Kitahara Minori's Good-bye Hallyu to ask, “if Hallyu has empowered the audience, how has it done so?”

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Research Article
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Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-No Derivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
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Copyright © The Authors 2016

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