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Cover-Up: Toyota and Quality Control

Published online by Cambridge University Press:  07 May 2025

David McNeill
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Toyota is back on top after one of the worst crises in its history. But has it solved its problems, or just buried them?

In 2008, Toyota faced an embarrassing problem: The Imperial Family's luxury Century Royal, used to carry Crown Prince Naruhito around Japan, was a dud. Memos flew back and forth between managers and senior engineers trying to find the cause of what appeared to be a speed-control fault. “This is a very difficult situation,” fretted one engineer. “The Imperial Household Agency feels there is risk if it should recur.” The unspoken concern was clear: What if a crash hurt or even killed Japan's heir to the Imperial throne?

Type
Research Article
Information
Asia-Pacific Journal , Volume 11 , Issue 36 , September 2013 , e1
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-No Derivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
Copyright © The Authors 2013