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Representing analogies to influence fixation and creativity: A study comparing computer-aided design, photographs, and sketches

Published online by Cambridge University Press:  27 April 2015

Olufunmilola Atilola  and
Julie Linsey
Olufunmilola Atilola
Affiliation:
Department of Mechanical Engineering, Georgia Institute of Technology, Atlanta, Georgia, USA
Julie Linsey*
Affiliation:
Department of Mechanical Engineering, Georgia Institute of Technology, Atlanta, Georgia, USA
*
Reprint requests to: Julie Linsey, Department of Mechanical Engineering, Georgia Institute of Technology, 801 Ferst Drive NW, Atlanta, GA 30332-0405, USA. E-mail: [email protected]
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Abstract

Many tools are being developed to assist designers in retrieving analogies. One critical question these designers face is how these analogues should be represented in order to minimize design fixation and maximize idea generation. To address this question, an experiment is presented that compares various representations' influence on creativity and design fixation. This experiment presents an effective example (analogue) as computer-aided design (CAD), sketch, or photograph representations. We found that all representations induced fixation, and the degree of fixation did not vary significantly. We also found that CAD representations encourage engineering designers to identify and copy the key effective features of the example. CAD and photo representations also produced a higher quality of design concepts. Results from this experiment offer insights into how these various representations may be used in examples during idea generation; CAD representations appear to offer the greatest advantages during the idea generation process. The results from this experiment also indicate that analogical databases of effective design examples should include CAD and photolike images of the analogue rather than sketches.

Keywords

AnalogyDesign FixationDesign RepresentationSketching
Type
Special Issue Articles
Information
AI EDAM , Volume 29 , Issue 2: Analogical Thinking , May 2015 , pp. 161 - 171
Copyright
Copyright © Cambridge University Press 2015 

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