On the surface, the ethical vocabulary of stylistic virtue reflects the fact that moral and stylistic virtues overlap. A “manly” style may connote masculine strength, just as an “honest” author may promise fidelity in representation. However, the “aesthetic” critics of the mid- to late-nineteenth century did not disavow this seemingly moralistic lexicon. Instead, Chapter 2 shows how the doubleness of stylistic virtues made them appealing to critics who sought to provide an ethical justification for formalist methods. By tracing the theory of stylistic virtue in the four Victorian critics most influenced by Aristotle – John Ruskin, Matthew Arnold, Walter Pater, and Oscar Wilde – it reveals a process of “ethico-aesthetic drift” whereby “ethical character” was increasingly understood as an aesthetic phenomenon that had autonomous value. As literary criticism came to be seen as a creative act on a par with the production of art, it too became an ethically valuable act, investing style and its appreciation with an unprecedented level of attention and esteem.