Book contents
- Mahler in Context
- Composers in Context
- Mahler in Context
- Copyright page
- Dedication
- Contents
- Figures
- Music Examples
- Notes on Contributors
- Preface and Acknowledgments
- Abbreviations
- Part I Formation
- Part II Performance
- Part III Creation
- Chapter 12 The Composer “Goes to Press”
- Chapter 13 Mahler and Program Music
- Chapter 14 Intertextuality in Mahler
- Chapter 15 The Symphony, 1870–1911
- Chapter 16 Mahler and the Visual Arts of His Time
- Chapter 17 Mahler and Modernism
- Chapter 18 Reception in Vienna
- Chapter 19 Mahler’s Press from London to Los Angeles
- Part IV Mind, Body, Spirit
- Part V Influence
- Further Reading
- Index
Chapter 12 - The Composer “Goes to Press”
Mahler’s Dealings with Engravers and Publishers in Vienna around 1900
from Part III - Creation
Published online by Cambridge University Press: 18 December 2020
- Mahler in Context
- Composers in Context
- Mahler in Context
- Copyright page
- Dedication
- Contents
- Figures
- Music Examples
- Notes on Contributors
- Preface and Acknowledgments
- Abbreviations
- Part I Formation
- Part II Performance
- Part III Creation
- Chapter 12 The Composer “Goes to Press”
- Chapter 13 Mahler and Program Music
- Chapter 14 Intertextuality in Mahler
- Chapter 15 The Symphony, 1870–1911
- Chapter 16 Mahler and the Visual Arts of His Time
- Chapter 17 Mahler and Modernism
- Chapter 18 Reception in Vienna
- Chapter 19 Mahler’s Press from London to Los Angeles
- Part IV Mind, Body, Spirit
- Part V Influence
- Further Reading
- Index
Summary
The publication industry in Austria represented a vital but relatively little-studied avenue by which Mahler reached his public. Acceptance by renowned publishing houses such as C. F. Kahnt, Schott, Peters, and others of similar prestige provided a unique demonstration of artistic accomplishment and professional credibility. Mahler thus sought this recognition from the early stages of his career and maintained his efforts in the face of initial adversity. The administrative structure, marketing strategies, and commercial goals of these businesses form the content of this chapter, with a particular focus on the situation in Vienna at such houses as Doblinger and Universal Edition. The vital role of a firm’s music editors is also considered, through the remarkable example of Josef Venantius von Wöss, an accomplished composer in his own right whose reduction of the Eighth Symphony Mahler called “magnificent” and “the best that I have ever encountered.”
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- Information
- Mahler in Context , pp. 101 - 109Publisher: Cambridge University PressPrint publication year: 2020