Book contents
- Language, Space, and Cultural Play
- Language, Space, and Cultural Play
- Copyright page
- Contents
- Figures
- Acknowledgments
- 1 Introduction
- 2 Theorizing Affect in the Semiotic Landscape
- 3 Kawaii in the Semiotic Landscape
- 4 Reverencing the Landscape
- 5 Romancing the Landscape
- 6 “Friendly Places”
- 7 The Affective Regime of Luxury and Exclusivity
- 8 Affecting the Digital Landscape
- 9 Conclusion
- References
- Index
5 - Romancing the Landscape
Published online by Cambridge University Press: 30 October 2019
- Language, Space, and Cultural Play
- Language, Space, and Cultural Play
- Copyright page
- Contents
- Figures
- Acknowledgments
- 1 Introduction
- 2 Theorizing Affect in the Semiotic Landscape
- 3 Kawaii in the Semiotic Landscape
- 4 Reverencing the Landscape
- 5 Romancing the Landscape
- 6 “Friendly Places”
- 7 The Affective Regime of Luxury and Exclusivity
- 8 Affecting the Digital Landscape
- 9 Conclusion
- References
- Index
Summary
This chapter describes the ways in which a set of ‘romance’ signs create a landscape as the site of an individual adventure, journey of growth, and path to fulfilment. The structuring of romance affects is not only prolific in literature and folk tales, but has all kinds of implications for geophysical landscapes as well: from touristic discourses which describe specific destinations as sites of ‘romance’ and ‘adventure,’ to film narratives which intersect with tourism by leveraging on viewer fandom to popularize certain film locations, to the semiotics of amusement parks and other attractions.
- Type
- Chapter
- Information
- Language, Space and Cultural PlayTheorising Affect in the Semiotic Landscape, pp. 79 - 101Publisher: Cambridge University PressPrint publication year: 2019