Book contents
- Five Times Faster
- Reviews
- Five Times Faster
- Copyright page
- Dedication
- Epigraph
- Contents
- Figures
- 1 Introduction
- Part I Science
- Part II Economics
- Part III Diplomacy
- 18 A Foreseeable Failure
- 19 The Greatest Public Relations Gamble in History
- 20 System Change, Not Climate Change
- 21 Better Late than Never
- 22 From Coal to Clean Power
- 23 From Oil to Electric Vehicles
- 24 From Deforestation to Sustainable Development
- 25 The Breakthrough Agenda
- 26 Competition and Cooperation
- 27 Tipping Cascades
- 28 Epilogue
- Appendix How You Can Help
- Acknowledgements
- Notes
- Select Bibliography
- Index
19 - The Greatest Public Relations Gamble in History
from Part III - Diplomacy
Published online by Cambridge University Press: 24 October 2024
- Five Times Faster
- Reviews
- Five Times Faster
- Copyright page
- Dedication
- Epigraph
- Contents
- Figures
- 1 Introduction
- Part I Science
- Part II Economics
- Part III Diplomacy
- 18 A Foreseeable Failure
- 19 The Greatest Public Relations Gamble in History
- 20 System Change, Not Climate Change
- 21 Better Late than Never
- 22 From Coal to Clean Power
- 23 From Oil to Electric Vehicles
- 24 From Deforestation to Sustainable Development
- 25 The Breakthrough Agenda
- 26 Competition and Cooperation
- 27 Tipping Cascades
- 28 Epilogue
- Appendix How You Can Help
- Acknowledgements
- Notes
- Select Bibliography
- Index
Summary
The Paris Agreement on climate change has been widely hailed as a diplomatic triumph, but it commits its signatories only to a process, not to anything of substance. It represents a gamble: that if enough governments say they will act, they will believe each other and have the confidence to move forward – and that businesses and investors will believe them too. Six years later, the gamble appears to be succeeding, but despite this, progress is nowhere near fast enough. Global emissions of greenhouse gases are still going up.
- Type
- Chapter
- Information
- Five Times FasterRethinking the Science, Economics, and Diplomacy of Climate Change – Updated Edition, pp. 243 - 257Publisher: Cambridge University PressPrint publication year: 2024