Book contents
- Dynamic Growth of Chinese Firms in the Global Market
- Dynamic Growth of Chinese Firms in the Global Market
- Copyright page
- Contents
- Figures
- Tables
- 1 Introduction
- 2 China’s Economic Rise and Global Footprints of Chinese Firms
- 3 Globalisation of Chinese Firms Using Existing Paradigms
- 4 Globalisation of Chinese Firms Using New Paradigms
- 5 Challenges and Failures
- 6 Product Images and Market Acceptance of Chinese-Made Products
- 7 Corporate Social Responsibility
- 8 Managing National Image
- 9 China’s Technological Competence, Trade Relations, and Economic Co-operation
- 10 Holistic Conclusion through a Futuristic Lens
- Index
Figures
Published online by Cambridge University Press: 05 February 2020
- Dynamic Growth of Chinese Firms in the Global Market
- Dynamic Growth of Chinese Firms in the Global Market
- Copyright page
- Contents
- Figures
- Tables
- 1 Introduction
- 2 China’s Economic Rise and Global Footprints of Chinese Firms
- 3 Globalisation of Chinese Firms Using Existing Paradigms
- 4 Globalisation of Chinese Firms Using New Paradigms
- 5 Challenges and Failures
- 6 Product Images and Market Acceptance of Chinese-Made Products
- 7 Corporate Social Responsibility
- 8 Managing National Image
- 9 China’s Technological Competence, Trade Relations, and Economic Co-operation
- 10 Holistic Conclusion through a Futuristic Lens
- Index
Summary
- Type
- Chapter
- Information
- Dynamic Growth of Chinese Firms in the Global MarketChallenges, Strategies and Implications, pp. vi - viiPublisher: Cambridge University PressPrint publication year: 2020