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Published online by Cambridge University Press: 30 May 2024
A positive online presence is indispensable in modern life, but establishing one requires thought and strategy. This chapter explores how to use social media to your advantage, with an appealing bio, techniques for posting that attract attention and admiration, which platforms to choose, the power of blogging, the effective use of artificial intelligence, and how to create and incorporate photos and videos to help make an impact online.
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