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2 - Storytelling and Narrative Persuasion
- from 1 - Consumer Psychology of Individuals
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- Book:
- The Cambridge Handbook of Consumer Psychology
- Published online:
- 30 March 2023
- Print publication:
- 06 April 2023, pp 28-52
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‘Like me, want me, buy me, eat me’: relationship-building marketing communications in children’s magazines
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- Journal:
- Public Health Nutrition / Volume 13 / Issue 12 / December 2010
- Published online by Cambridge University Press:
- 26 March 2010, pp. 2111-2118
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- Article
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