Background: Computerized self-help that has an interactive, conversational format holds several advantages, such as flexibility across presenting problems and ease of use. We designed a new program called MYLO that utilizes the principles of Method of Levels (MOL) therapy - based upon Perceptual Control Theory (PCT). Aims: We tested the efficacy of MYLO, tested whether the psychological change mechanisms described by PCT mediated its efficacy, and evaluated effects of client expectancy. Method: Forty-eight student participants were randomly assigned to MYLO or a comparison program ELIZA. Participants discussed a problem they were currently experiencing with their assigned program and completed measures of distress, resolution and expectancy preintervention, postintervention and at 2-week follow-up. Results: MYLO and ELIZA were associated with reductions in distress, depression, anxiety and stress. MYLO was considered more helpful and led to greater problem resolution. The psychological change processes predicted higher ratings of MYLO's helpfulness and reductions in distress. Positive expectancies towards computer-based problem solving correlated with MYLO's perceived helpfulness and greater problem resolution, and this was partly mediated by the psychological change processes identified. Conclusions: The findings provide provisional support for the acceptability of the MYLO program in a non-clinical sample although its efficacy as an innovative computer-based aid to problem solving remains unclear. Nevertheless, the findings provide tentative early support for the mechanisms of psychological change identified within PCT and highlight the importance of client expectations on predicting engagement in computer-based self-help.

The present study aimed to assess the effect of information about organic production on Pecorino cheese liking and consumer willingness to pay. Mean scores of perceived liking were similar for organic cheese (OC) and conventional cheese (CC). Expected liking scores were higher for OC than for CC (P<0·001). For OC the expected liking was significantly higher (P<0·001) than the perceived liking expressed in blind conditions (negative disconfirmation), whereas for CC the expected liking was significantly lower (P<0·001) than the perceived liking expressed in blind conditions (positive disconfirmation). Consumers assimilated their liking for OC in the direction of expectations, as the difference actual vs. perceived liking was significant (P<0·001). However the assimilation was not complete, as also the difference actual liking vs. expected liking was significant (P<0·001). Consumers showed a willingness to pay OC (mean±se=4·20±0·13 €/100 g) higher than the local retail price for conventional (1·90 €/100 g) and even organic cheese (3·00 €/100 g). We conclude that the information about organic farming can be a major determinant of cheese liking and consumer willingness to pay, thus providing a potential tool for product differentiation, particularly for small scale and traditional farms.

To understand the endogenous components of the event-related brain potential (ERP), we must use data about the components' antecedent conditions to form hypotheses about the information-processing function of the underlying brain activity. These hypotheses, in turn, generate testable predictions about the consequences of the component. We review the application of this approach to the analysis of the P300 component. The amplitude of the P300 is controlled multiplicatively by the subjective probability and the task relevance of the eliciting events, whereas its latency depends on the duration of stimulus evaluation. These and other factors suggest that the P300 is a manifestation of activity occurring whenever one's model of the environment must be revised. Tests of three predictions based on this “context updating” model are reviewed. Verleger's critique is based on a misconstrual of the model as well as a partial and misleading reading of the relevant literature.

P3 is the most prominent of the electrical potentials of the human electroencephalogram that are sensitive to psychological variables. According to the most influential current hypothesis about its psychological significance [E. Donchin's], the “context updating” hypothesis, P3 reflects the updating of working memory. This hypothesis cannot account for relevant portions of the available evidence and it entails some basic contradictions. A more general formulation of this hypothesis is that P3 reflects the updating of expectancies. This version implies that P3-evoking stimuli are initially unexpected but later become expected. This contradiction cannot be resolved within this formulation. The alternative “context closure” hypothesis retains the concept of “strategic information processing” emphasized by the context updating hypothesis. P3s are evoked by events that are awaited when subjects deal with repetitive, highly structured tasks; P3s arise from subjects' combining successive stimuli into larger units. The tasks in which P3s are elicited can accordingly be classified in terms of their respective formal sequences of stimuli. P3 may be a physiological indicator of excess activation being released from perceptual control areas.

Emotions seem to arise ultimately from hard-wired neural circuits in the visceral-limbic brain that facilitate diverse and adaptive behavioral and physiological responses to major classes of environmental challenges. Presumably these circuits developed early in mammalian brain evolution, and the underlying control mechanisms remain similar in humans and “lower” mammals. This would suggest that theoretically guided studies of the animal brain can reveal how primitive emotions are organized in the human brain. Conversely, granted this cross-species heritage, it is arguable that human introspective access to emotional states may provide direct information concerning operations of emotive circuits and thus be a primary source of hypotheses for animal brain research. In this article the possibility that emotions are elaborated by transhypothalamic executive (command) circuits that concurrently activate related behavior patterns is assessed. Current neurobehavioral evidence indicates that there are at least four executive circuits of this type – those which elaborate central states of expectancy, rage, fear, and panic. The manner in which learning and psychiatric disorders may arise from activities of such circuits is also discussed.

Some studies of computerized cognitive behaviour therapy (CCBT) have found evidence of its effectiveness, yet a number have reported low uptake and/or completion rates. This study investigated attitudes towards CCBT for depression amongst 122 university students. The credibility of CCBT, expectancy-for-improvement and perceived likelihood of using it were all poor, although a minority (9.8%) stated a preference for CCBT over other interventions. When 20 of the original sample received a demonstration of a CCBT programme for depression, significant increases in credibility, expectancy-for-improvement and in perceived likelihood of using CCBT were found. Numbers stating a preference for CCBT increased to 30%. At both stages, most students stated a preference for CCBT to be accompanied by counselling. Qualitative analysis provided information about factors that might influence these attitudes. Implications for service delivery are discussed.

We investigated whether evoked potentials to omitted stimuli could be measured in rats. Such an animal model would provide a measure of aspects of information processing concerned with expectancy and time estimation. In a first experiment, omission evoked potentials (OEPs) were elicited in rats by omitting stimuli (10%) from a train of tone pips with a fixed ISI (3 s). A control session consisted of omitting stimuli (10%) from a train of tone pips with a variable ISI (2.5–3.5 s). In a second experiment, OEPs were measured in rats that received 4 mg·kg−1 diazepam or vehicle sc. In the first experiment, half of the animals showed OEPs that consisted of a late-latency positive wave, the other rats showed a slow negative drift. No OEPs were found in the control session. Rats showing OEPs consisting of a positive wave in Experiment 1 were passed to Experiment 2. In the vehicle condition of the second experiment, all rats showed OEPs. In the diazepam condition no OEPs were found. We found that OEPs can be measured in rats. In addition, OEPs are disrupted by diazepam. We propose that OEPs provide an elegant tool to elicit selectively endogenous EP components.

Results obtained with the standard repetition-change paradigm of orienting research cannot be attributed unambiguously to either stimulus change or to unexpectedness. By adding announcement conditions, in which participants were told about an impending stimulus change, these two factors were disentangled. In Experiment 1, reaction times (RTs) were longer and ratings of surprise were higher with unannounced than with announced stimulus change. In contrast, larger skin conductance response (SCR) magnitudes occurred following change, irrespective of its congruence with participants' expectations. Experiment 2 replicated the results for SCR magnitude and, furthermore, revealed the same pattern of results for the evoked cardiac response. Surprise ratings again reflected the unexpectedness of stimulus presentations. The dissociation between RT and autonomic measures provides difficulties for resource allocation accounts of the orienting response.

The effect of visual stimulus significance on saccade latency and accuracy in gaze shifts was investigated. Stimulus significance refers to the temporal proximity of an imperative stimulus. It was hypothesized that stimulus significance serves as a cue that influences the observer's expectancy for a forthcoming event. Twenty-one undergraduate students participated in two experiments involving monitoring of visual events. Stimuli were a sequence of 1,000 single-digit integers presented one at a time at 9° of visual angle to the left or right of a fixation point in random order. The subject was required to make a manual response after the presentation of a sequence of two odd integers. The probability of the subsequent integer being odd, a “target,” after the presentation of an odd integer was 0.75. The integer after a target was always an even integer. When stimulus location was unpredictable (Experiment 1), latency of visually guided saccades to the target was shorter (p < .01) than to the nontarget stimuli. Under the condition of predictable stimulus location (Experiment 2), anticipatory saccades to the target occurred earlier (p < .01), more frequently (p < .01), and more accurately (p < .05). Our results suggest that both timing and accuracy of gaze shift are affected by the observer's expectation of future events.

In a near miss experience, a person learns anxiety despite the fact that the feared outcome does not actually occur. Theories based on S-R links or direct encoding of emotional memories do not provide a good model of near miss learning because they fail to account for informational variables. An alternative cognitive model is outlined, based on expectancy of an inferred negative outcome. The model is applied to posttraumatic stress disorder, in which the critical feared outcome is often death, and panic disorder, in which a near miss inference may protect expectancies of harm from disconfirmation. Unlike direct emotional encoding models, the inferential/expectancy model provides multiple cognitive targets for treatment. Near miss learning may be usefully distinguished from other pathways to anxiety, and warrants further experimental investigation.