In 2020, support for Joe Biden among Latina/o/x voters was 8 percentage points lower than support for Hillary Clinton in 2016, the largest drop of any racial/ethnic group. While much media and academic attention has focused on understanding the impact of misinformation, COVID-19 concerns, and racial animus on Latino voters in 2020, we take a step back and clarify the demographic and core ideological characteristics of Latino voters who voted for Donald Trump in 2020. Using a mix of national survey data, precinct returns, and voter file records, we disaggregate components of electoral change. We find evidence of an increasing alignment between Latinos’ ideology, issue positions, and vote choice. Correspondingly, we observe significant pro-Trump shifts among working-class Latinos and modest evidence of a pro-Trump shift among Latinos closer to the immigration experience. These findings, coupled with an analysis of the 2022 CES, point to a more durable Republican shift than currently assumed.